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Broadcast Media: The Inside Track

The $30 Billion Meltdown: How Streaming Just Killed Traditional TV

15 Sep 2025

Description

The numbers don't lie - in May 2025, streaming officially overtook traditional TV for the first time in history. But this isn't just about cord-cutting anymore.In this bonus episode of The Broadcast Media Inside Track, we dive deep into the seismic shift reshaping television as we know it. From the $30 billion revenue collapse hitting US cable TV to Warner Bros Discovery's desperate breakup, we explore how the industry that once brought 20 million viewers to Coronation Street is now scrambling to survive.🔥 What You'll Discover:Why 75% of US homes will ditch traditional TV by 2026How YouTube now commands more viewing time than any single broadcasterThe UK's secret plan for an "IP switchover" in the 2030sWhy media giants are literally tearing themselves apart to surviveThe AI revolution that might just save traditional broadcastersThe Big Picture: This isn't just about technology - it's about the death of shared national experiences and the birth of hyper-personalized entertainment. As one viewer put it: "Remember when the whole family gathered around one TV?" Those days are over.Whether you're in broadcast engineering, media strategy, or just fascinated by how quickly entire industries can collapse and rebuild, this episode reveals what's really happening behind the streaming wars - and what comes next.Warning: Contains brutal industry truths and a few surprising reasons for optimism.#BroadcastTech #StreamingWars #MediaIndustry #CordCutting #IPMigration #BroadcastEngineering

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