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Build and Scale Your Online Fitness Business

The Black Friday Blueprint: Sign Online Fitness Clients Without Discounting

12 Nov 2025

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Book a strategy call with our team here to get a clear action plan on exactly what you need for your business to grow📱 Connect with OTM: @onlinetrainermentorship📥 Want the full Black Friday Sales Blueprint PDF for free? DM "BLUEPRINT" on InstagramTimestamps00:00 - 01:30 - Introduction: The Black Friday Dilemma01:30 - 05:30 - The Problem with Discounting Your Coaching05:30 - 11:30 - The Value-Stacking System: Add Time, Not Discounts11:30 - 21:30 - The 7-Day Campaign Timeline (Phase-by-Phase Breakdown)21:30 - 27:30 - The DM Strategy: How to Turn Engagement Into Clients27:30 - 31:00 - Implementation Checklist & Action Steps31:00 - 32:30 - Final ThoughtsKey TakeawaysStop discounting, start rewarding commitmentAdd bonus months instead of cutting prices Value-stacking keeps your price integrity and filters for serious clientsBlack Friday requires a 10-day campaign, not a single postYour posts build awareness, your DMs build clientsThe fortune is in the follow-upTrack everything: DMs sent, replies, calls booked, clients signed, revenue

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