The Real Reason Some Clients Transform and Others Don’t (with Jordanna Nativ)

Ready to build an offer that creates lifelong transformations so you can grow your coaching business? Book your strategy callConnect with OTM: @onlinetrainermentorshipJordanna Nativ - Co-owner of GetSculpted, former corporate executive turned fitness coach specializing in helping women 40+ lose weight and get strong while eating guilt-free. Left her 15-year corporate career during the pandemic to follow her coaching dreams.Timestamps:0:00 - From corporate executive to fitness coach: Jordanna's pandemic pivot2:11 - The transformation that changed everything: From restrictive dieting to sustainable approach4:14 - Why she almost passed out in a mall and how it led to her coaching philosophy6:05 - GetSculpted's core philosophy: Work smarter, not harder7:12 - Overcoming client fear: "You're telling me to eat more to lose weight?"8:19 - The transformation catalyst: When clients believe they're worth it10:17 - Handling resistant clients with open communication and boundaries11:55 - Why transformation takes years, not weeks (and how to sell that reality)14:31 - The 3-phase program structure: Foundation, Empowerment, Mastery16:03 - Single biggest transformation catalyst: "They believe they're worth it"17:13 - Quick wins vs. long-term mindset shifts in early coaching18:42 - The power of high-touch coaching and genuine relationships19:30 - Building community: "The nicest place on the internet"22:45 - OTM lessons: From wearing all hats to becoming a CEO24:30 - The corporate skills that transferred vs. what she had to learn25:57 - Maintaining quality while scaling: Systems, SOPs, and letting go of control29:24 - GetSculpted's unique co-ownership model and revenue sharing31:15 - Leveraging team expertise: Emotional eating, program design, and burnout specialists32:56 - Treating team members like clients: The leadership mindset shift34:36 - Content strategy: Staying in your lane and backing up what you say36:32 - Knowing when to say "I don't know" and refer to specialists37:59 - Program evolution: From scattered tools to one centralized platform39:07 - The decision tree approach to program design and progression41:07 - Rapid fire: Carnivore diet hate, vanity metrics, and transformation photos43:01 - Industry controversy: "We're all scam artists" perception problem44:00 - Why coaches over-certify instead of mastering basicsKey Takeaways:The single biggest transformation catalyst"Work smarter, not harder" applies to nutrition, training, coaching, and mindsetEating more while losing weight challenges everything clients think they knowTransformation takes years, not weeks - sell the reality, not the fantasyHigh-touch coaching and genuine relationships trump perfect programsCommunity building creates accountability beyond individual coachingSystems and SOPs allow you to scale without losing personal connectionConnect with Jordanna:Instagram: @jordannanativGetSculpted: Team-based coaching for women 40+Engage with This Episode:What's holding you back from believing you're worth the transformation effort?Share with a coach who's over-complicating their programsTag us with your biggest mindset shift about client transformation

There are no comments yet.

Please log in to write the first comment.