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Build and Scale Your Online Fitness Business

The Scaling Trap: Why More Clients Doesn't Always Mean More Money

23 Jul 2025

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🚀 Ready to scale smart instead of just scaling up?Book your strategy call📱 Connect with OTM: https://www.instagram.com/onlinetrainermentorship/Timestamps:0:00 - The scaling trap: 45 clients but making $12.50/hour2:00 - The math shock: 60 clients vs 18 clients (same revenue, half the work)4:30 - Sarah's transformation: 52 clients to 28 clients with better results6:25 - The 3 pillars of smart scaling7:00 - Pillar 1: Value-based pricing (transformation vs. time)8:35 - Pillar 2: Leveraged delivery (group vs. individual)10:40 - Pillar 3: Systems and automation (David's restructure)11:00 - When you're ready to scale vs. need to optimize first13:50 - Your 4-step scaling action plan14:45 - Next episode preview: Casey Gilbert's success storyKey Takeaways:✅ Why more clients often means less profit and more burnout✅ The 3 pillars of smart scaling: value-based pricing, leveraged delivery, and systems✅ How to calculate if you're ready to scale or need to optimize first✅ Why 18 clients at $500 beats 60 clients at $150 every time✅ The difference between building a business vs creating a job for yourself

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