In this episode,Brock Johnson breaks down what he learned after studying 1,300 viral hooks and explains what actually works in 2026. Brock categorizes the most effective short-form video hooks, including pattern interrupt hooks, curiosity gap hooks, contrarian angles, bold claims, outcome-based hooks, and story-driven openings. Brock walks through how to structure the first three seconds of your Reels or TikToks to increase watch time and retention, and why certain hook formulas consistently outperform others. You’ll see real examples of list hooks, comparison hooks, authority hooks, relatable openers, and direct address strategies that drive views. This episode focuses on practical frameworks you can use to write stronger hooks and improve performance on Instagram and TikTok. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Related Links: Get Brock’s 25 Top Viral Hooks 👉http://InstaClubHub.com/25-viral-hooks/ DM Brock “Swap” @Brock11Johnson for Hook Swap Library (40+ videos) Check out InstaClubHub!! For $7! Plus Ultimate B-Roll Bundle https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: NEW Instagram Algorithm | 10 Changes Direct From Instagram's CEO Watch: https://youtu.be/TwrUvnFwcfc?si=gRU3Py5vFUSQ4hhz Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000748898277 9 NEW Instagram Updates That You Need To Know in 2026! Watch: https://youtu.be/SanUx9tKrMo?si=tNt7tAOWrHDYsGNE Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000735024991 Head of INSTAGRAM reveals secrets to GROWING in 2026 Watch: https://youtu.be/b_MGyd8TKdQ?si=E9xf3_4Lsuh9JIBt Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000702036795 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

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“What did the council decide on item 42?” — answered with the speaker and the moment.