In this episode, Brock Johnson breaks down a real Instagram case study showing how one easy strategy helped a small business go viral and dramatically grow overnight. He walks through the exact trial Reels approach that triggered the spike, including the curiosity hook, the call to action, and how DM automation played a role in converting attention into real growth. Brock also explains why this viral moment worked, how tools like ManyChat supported the strategy, and what lessons business owners can take from it—especially around gamified retention, trial Reels testing, and follower growth. This episode focuses on the mechanics behind the success, what to replicate, and why going viral alone isn’t the goal, but using momentum correctly is. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯 Check out InstaClubHub!! For $7! Plus Ultimate B-Roll Bundle https://instaclubhub.com/flash-sale-7/ 💥 Related Links Checkout Shopify 👉http://www.shopify.com/tribe Checkout Brevo 👉 http://www.brevo.com/tribe and use Code Tribe50 🤓 Related Episode: Complete Guide To Growing On Instagram With Trial Reels Watch: https://youtu.be/GPfBBoroS-E?si=zC6aZrhCNmgJAMT6 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000736087646 How To Use Manychat Instagram Automation: Send DMs & Boost Engagement Watch: https://youtu.be/YnepkAEC12I?si=84GCVElA7shXl2q1 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000727333142 Connect with Brock on your fav social platform: Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.