Built for the Edge
E #446: Ideal Client & Niche Clarity—Through the Lens of Human Design & Gene Keys
27 Feb 2025
In this episode, Kehla dives deep into ideal client clarity, niche refinement, and messaging mastery through the lens of Human Design and Gene Keys. For entrepreneurs struggling to define their niche, create content that resonates, or attract aligned clients, this episode breaks down the key elements of effective messaging. Listeners will learn: 🔹 Why a past version of themselves is their ideal client and how to leverage this for authentic marketing 🔹 The biggest messaging mistakes that dilute impact and how to refine them 🔹 How to craft content that speaks directly to dream clients, creating trust and connection 🔹 The power of Gene Keys in messaging, adding depth and resonance to content 🔹 The difference between fluffy messaging and specific, high-converting communication This episode serves as a bonus training following Kehla’s Decode Your Genius masterclass, setting the stage for her upcoming program Key Messengers—designed to help entrepreneurs refine their messaging for maximum impact. Sign up for Key Messengers here (March 3rd kick off $100 discount expires March 2nd) Catch the replay of Decode Your Genius here Got questions? DM me on Instagram Work with Kehla: The Edge Mastermind ft. Signature Program by Design Get the Gene Keys Podcast Compendium Check out Kehla's website Grab Kehla’s Freebies Follow Kehla on IG Follow Kehla on Insight Timer
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