In this podcast episode, we'll explore the journey of SwirlyCurly, a pioneering brand in the African American natural hair movement, and how it evolved from hair ties to hair care systems. Our guest, Keziah Dhamma, the founder of SwirlyCurly, shared her personal story of starting the brand and the challenges she faced. She'll take us through the evolution of the brand and how it expanded to include hair care systems, offering more comprehensive solutions to natural hair care. We delve into the research and development that went into creating the products and the unique needs of natural hair that SwirlyCurly is designed to address. We also discussed the importance of listening to customers and adapting to the market's changing needs. Listeners will gain valuable insights into the process of building a successful brand, from product ideation to launching a full product line. They'll also learn about the natural hair movement and the importance of representation in the hair care industry. Here are the additional links mentioned in the podcast today! Shop our natural hair products www.swirlycurlyhair.com and use code podcast15 for 15% off your entire order. Join our CurlCollege community and learn via video tutorials www.curlcollege.com. Get a FREE copy of the SwirlyCurly method book by going to www.theswirlycurlymethod.com. Social Links For SwirlyCurly www.instagram.com/swirlycurlyhair www.facebook.com/swirlycurly www.youtube.com/@swirlycurlyhair Stay in touch with Keziah www.instagram.com/keziahdhamma www.facebook.com/keziahdhamma Connect with Brandi: ⁠⁠https://linktr.ee/Btaylor⁠⁠ ⁠⁠https://www.instagram.com/iambranditaylor⁠⁠ ⁠⁠https://www.facebook.com/IamBrandiTaylor⁠⁠ Email: [email protected] Website: ⁠⁠businessbeautynetwork.com⁠⁠ Gloss Genius: ⁠⁠https://glossgenius.grsm.io/bbn⁠⁠ Book a free Beauty Pro Discovery Call with Brandi: ⁠⁠https://beautybusinessnetworkpodcast.as.me/dc⁠⁠ Get Your Free Ebook- Affirmations For Beauty Pros: https://mailchi.mp/xquisitelooks/affirmation-e-book-freebie Gloss Genius: ⁠⁠https://glossgenius.grsm.io/bbn⁠⁠ Sponsored by: Sterling Hair Solutions ⁠⁠ https://sterlinghairsolutions.com/

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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