What if the key to greater creativity, profitability, and peace of mind isn't working harder—but creating better systems? In this episode, Kimberley Seldon sits down with Northern Virginia landscape designer Ellie Black to discuss what changed when she stopped reinventing the wheel and started implementing proven processes. Together, they explore why so many creative professionals resist structure, how boundaries improve the client experience, and why systems are essential for sustainable growth. Whether you specialize in interiors, landscapes, or both, this conversation will help you create a business that supports your creativity instead of draining it. In this episode, we learn: • Why systems and processes create more freedom, creativity, and profitability • How the BOD™ 15-Step Process helped Ellie transform her landscape design business • Why boundaries, policies, and clear communication increase client trust • The difference between being busy and working strategically • How delegation frees up time for higher-value creative work • Why outdoor spaces should be designed as a natural extension of the home • Practical tools for reducing overwhelm, improving focus, and avoiding burnout

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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