Looking to raise funds? You’re in luck. Today we’re talking with Kat Weaver, co-founder of Power To Pitch. She’s a top pitching coach who’s helped hundreds of startups raise capital. Kat was able to scale and sell her first company she started out of her college dorm room. After winning 22 of 23 pitches she entered, she founded Power To Pitch to help founders build a winning pitch, deck, and fundraising strategy to help them get funded faster. To date, Power To Pitch has helped founders raise over $25 million in grants and venture capital. As we discuss, there are so many mistakes founders make when raising funds — from failing to discuss monetization to pitching investors as if they were potential customers. Understanding what’s important to investors is key to Power to Pitch’s program. Kat and her business partner Katie Dunn help bridge the gap by helping startups learn the art and science of pitching. Get a leg up on the competition with these key insights! We discuss: How to approach storytelling and craft a compelling narrative Maintaining a consistent core message while tailoring pitches to different investors The most important metrics to include in your investor deck Best practices for preparing for your pitch How to handle tough questions The role of product samples in investor meetings How to follow up effectively after a pitch How to create a connection and build rapport with investors What to expect when you’re pitching different types of investors How to approach potential new investors And Power To Pitch has extended a discount code for Business of Drinks listeners: For $50 off the Grant Program that shares over 200+ grants per month: https://www.powertopitch.com/offers/TogBrmEa?coupon_code=BIZOFDRINKS50 For $250 off the Investor Prep Program, apply here: https://www.powertopitch.com/apply Stay tuned for our next episode dropping on Oct. 2. Show links: https://www.numerator.com/resources/blog/non-alcoholic-beverage-trends/ For the latest updates, follow us: Business of Drinks LinkedIn: https://www.linkedin.com/company/business-of-drinks/ Instagram: https://www.instagram.com/bizofdrinks/ Erica Duecy, co-host: Erica Duecy is founder and co-host of Business of Drinks, and one of the drinks industry’s most accomplished digital and content strategists. She runs consultancy and advisory arm of Business of Drinks, and has built publishing and marketing programs for Drizly, VinePair, SevenFifty, and other hospitality and drinks tech companies. https://www.instagram.com/ericaduecy/ https://www.linkedin.com/in/erica-duecy-4a35844/ Scott Rosenbaum, co-host: Scott Rosenbaum is co-host of Business of Drinks, and a veteran strategist and analyst with deep experience building drinks portfolios. He currently serves as North America Search Manager at Distill Ventures. He was formerly the Vice President of T. Edward Wines & Spirits, a New York-based importer and distributor. https://www.linkedin.com/in/scott-m-rosenbaum/ Caroline Lamb, contributor: Caroline is a producer and on-air contributor at Business of Drinks and a key account sales and marketing specialist at AHD Vintners. https://www.linkedin.com/in/caroline-bork-lamb/ If you like what you heard, help us spread the word! Follow Business of Drinks wherever you’re listening, and rate and review our episodes. It really does help us find new listeners. Thank you!

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