This week, we take a look inside one of the most talked about clubs this season. From hiring Wayne Rooney as manager to knocking Liverpool out of the FA Cup, it’s been a crazy season for Plymouth and CEO Andrew Parkinson. Even more so when the club finds itself bottom of the championship fighting for survival. But this is a club that continually outperforms its budget, competing against teams with 6x bigger budgets, and that’s what we want to get into today. How do you build success in a football club when you can’t rely on money to win? On today's show we discuss: Economics of a Championship Team: How do Plymouth compare to their rivals when it comes to the financial resources at their disposal? What does a club in the bottom half of the table generate in revenue? How much can they afford to spend on player budgets? The importance of having multiple budgets for multiple scenarios: facing the relegation reality. How much can a Championship team earn from sponsorship? Plymouth this Season: Hiring Wayne Rooney at the start of the season attracted a lot of attention; was it more than a PR move? …and what happens when you have to sack a manager? The competitive nature of the Championship and the importance of staying in the decision for both financial and player retention reasons The value beyond emotions of beating Liverpool and pushing Manchester City in the FA Cup Improve the Business of Football: Why Plymouth are looking for investment and what they would be able to do with an additional capital injection. Developing a high performing and well supported women’s team is a priority, but should it be under the same banner as the men’s? Does the 3pm blackout help or hinder football across the pyramid? Can the club implement a media strategy to help support the profile and exposure of the club? Cracking America: capitalising on the pilgrims link with the US Orreco https://www.orreco.com/ Scan.com https://uk.scan.com/

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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