Today’s episode is inspired by a therapist in my Private Practice Academy Bundle (PPA). She posted in our VIP group, basically saying that she was in a ‘funk’ with Instagram. She wasn’t sure if all of the time and energy she was putting in was worth the little growth she was seeing.This message really got me thinking about how valuable it is to TALK about this kind of thing. As someone with 2 large platforms and making 7 figures/year from Instagram, I feel this PLENTY of times throughout the year!I often wonder what the heck I’m doing. Like...am I *actually* reaching people with my content who need to see it??In today’s episode, I’m talking about how to know if Instagram is really worth all the time & effort for you.In this episode, I cover: Reconnecting with your ‘why’ on a regular basisGoals examples with Instagram + breaking down HOW to meet thoseWhy it’s helpful to focus on YOUR specific business goal & what matters mostConnect with Kelly:Follow on Instagram @businessoftherapy and @sitwithkelly Check out the Business of Therapy websiteMake sure to hit follow/subscribe so you never miss an episode!Resources & Links:This episode is sponsored by Alma, the financially rewarding way to go in-networkI recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace periodPrivate Practice Academy Bundle (PPA) Reels Membership Business Coaching Waitlist Free trainingCaption GuideMentioned in this episode:Click here to get the Private Practice Power Pack for 53% off until 11/25/25!

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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