Get your FREE 7 Pricing Essentials for CPAs and EAs here:https://geraldinecarter.com/7There are a number of mindset, structure, and mechanical components that are not working well for CPAs and accountants. Many are working long hours and are underpricing. And they continue to be busy because they are positioning themselves in the marketplace as generalists. It's difficult to create value, which means it's difficult to raise prices, which means it's difficult to do less work. There is an easier way, and it doesn't have to be thaaaat hard to make the changes that you need in order to get your business pointed in the right direction to get where you want to be. I'm launching a new program called CPA Mastermind. It’s designed for CPAs and accountants who are solos or small firm owners: to update their business model, make their business more profitable, get their business on the path they want it on, and get their life back. In short, CPA Mastermind helps CPAs create more profit, with less effort. Here are the 10 steps that you'll go through in CPA Mastermind: Figure out your goals. Figure out your strategy. Determine your ideal buyer. Figure out your value. Package your services. Determine pricing. Improve your website and online presence. Replicate your ideal buyers Test/experiment. Move low-value work off of your client roster If you don't want to do another year that feels like the last three that you have gone through, check out CPA Mastermind. Get on the interest list: https://shethinksbigcoaching.com/interest More about the CPA Mastermind: https://shethinksbigcoaching.com/cpa-mastermind Episode mentioned: 125 Value and Segmented Pricing for CPAs with Pricing Expert Mark Stiving, PhD https://businessstrategyforcpas.com/125 ***Want one piece of business strategy delivered daily to your inbox?*** Subscribe here: https://www.shethinksbigcoaching.com/subscribe-main-list Get your FREE 7 Pricing Essentials for CPAs and EAs here:https://geraldinecarter.com/7

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