Business Tao with George Kao
You don't know what your biz is about yet... so you CAN'T create content? 🙅🏻♂️
24 Nov 2025
“I’m actually not at the stage of creating content yet... because I don’t actually know what I want to do specifically.”All of us are somewhere along the spectrum of uncertainty about what we should offer in our business. Do not amplify that feeling. Instead, create content in order to get clarity.Your calling is where your interests meet the world’s interests. You’ll only discover that by testing the market with your content. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
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