Johan Minnie is currently the Group Executive: Customer and Adviser Experience, at Liberty Group SA. He began his journey with the company in 1997, and has extensive knowledge of business strategy, execution, marketing and sales management. Prior to joining Liberty SA, he worked within Law, taking on mergers and acquisitions. However, he soon learnt that he felt more passionate about the ‘people’ rather than the hefty amounts of ‘paperwork’. For Johan, it’s all about building trust and meaningful relationships with people to ensure the best outcome, and overall customer experience. In the latest Business Unusual podcast, Ralf Fletcher, CEO of Topco Media, engages in conversation with Johan Minnie to discuss ‘Life 2.0’ and Succession Planning. From the importance of understanding the human condition to Trustworthy Selling - Johan shares major insight on Sales, driving an Engagement Platform, and essential personal finance principles.

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