During this candid interview with ASUG CEO Geoff Scott, Jon gets the skinny on ASUG's latest collaboration with DSAG - a position paper on digital transformation that is a key issue for SAP customers. Scott shares the story on how the collaboration came about, and Jon presses to find out if ASUG endorses S/4HANA and SAP's view of S/4HANA as the digital core. Taped live in Orlando the day before ASUG Annual Conference and Sapphire Now, Scott shares his goals for the show and beyond. He also gives the view on ASUG's surprise acquisition of the U.S. division of The Eventful Group. This is the audio of a video shoot - you can check the companion analysis Jon wrote of this shoot on diginomica.com. Yes, you can get Busting the Omnichannel on iTunes.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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