Erica Hakonson is the award-winning entrepreneur at the helm of the B2B digital marketing agency, Maven Collective Marketing. Hakonson has been awarded Female Entrepreneur of the Year, Silver Award by the international Stevie Women in Business Awards, Editor's Choice by the CanadianSME National Business Awards and Top Small Business Female Executive Bronze Award by DataBird Business Journal. Leading the team of "Mavens", primarily female technology marketing consultants, alongside long-term clients, Maven Collective Marketing has been awarded a MarCom Gold B2B Website Award, Website Category Winner for Ragan Content Marketing Awards, 2X dotComm Gold for B2B Website & Website Creative/Copy, as well as the Standard of Excellence Award for B2B Website by the WebAwards. Beyond Maven Collective, Hakonson also co-founded a new Vancouver-based B2B SaaS company, Orchestry, to Make Work Simple with transparent governance, adoption tools and self-service provisioning for organizations in Microsoft Teams, SharePoint Online and across Microsoft 365. Canada’s Trade Accelerator Program is presented by the World Trade Centre Vancouver. It gives BC-based businesses the training and support needed to become a successful exporter. Go to www.wtcvancouver.ca/tap and find out more. Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on Facebook, Instagram, LinkedIn and Twitter. Want to stay up-to-date on the latest #entrepreneur #podcasts and news? Subscribe to our bi-weekly newsletter.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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