How to Find Your Market Niche and Win Modern Business | Marco Zappacosta on Making Thumbtack a Household Name

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Recorded18 Jul 2023

Publisherspreaker.com ↗

Handlerec:17499687

Show notes

Meet Marco Zappacosta, the co-founder and CEO of Thumbtack. This innovative, American company empowers small businesses nationwide through helping people care for their homes. A common theme we hear from high-profile entrepreneurs like Marco is their businesses usually start by identifying an issue in a market, and supplying a unique product or service that fills the gap. They talk about how the modern customer and buying experience has to be effortless and how that's the key ingredient to making businesses succeed today. "Thumbtack was founded in the same 6-12 month period that spawned Uber and AirBnb. And that has always shown me how big and how impactful these businesses can get when you truly get it right, when you truly solve that problem in sort of that magical of a way."

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