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CEREAL TALK / シリアルトーク

#04 D2C 3.0の時代

28 Mar 2021

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今回のテーマは、「D2C 3.0」についてです。 D2C1.0から3.0の変化 / ファウンダープロダクトフィット / ヘリテージをどうやって作っていくか / D2Cトレンドがラグジュアリーに浸透する / Rowing Blazersとダイアナ妃 CEREAL TALKのニュースレターはこちら https://cerealtalk.jp/ <参照リンク> ・The New Four Ps of DTC Marketing — Download the Case Study | BoF https://www.businessoffashion.com/case-studies/marketing-pr/the-new-four-ps-of-dtc-marketing-download-the-case-study ・Glossier https://www.glossier.com/ ・allbirds https://allbirds.com/ ・OffLimits https://www.eatofflimits.com/ ・Madhappy https://www.madhappy.com/ ・Everlane https://www.everlane.com/ ・Haus https://drink.haus/ ・Rowing Blazers https://rowingblazers.com/ <メンバー> 沼田 雄二朗(Founder of objcts.io) https://twitter.com/Numauer 宮武 徹郎(Director of OffTopic) https://twitter.com/tmiyatake1 草野美木(Editor in Chief of OffTopic) https://twitter.com/mikikusano OP Music: Epidemic Sound

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