Change Makers: Leadership, Good Business, Ideas and Innovation
6: Brompton CEO Will Butler-Adams OBE – Ideas to live by: we're more than a pandemic
07 May 2020
Will Butler-Adams is the CEO of the folding two-wheeled wonder Brompton Bicycle. Since jumping into the saddle as the company’s managing director in 2008, Will has flown the flag for British ingenuity and turned ‘Brompton’ into a byword for creativity and innovation – taking the company from bicycle business to cycling sensation with over £25 million in turnover and more than 200 staff.
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