In today's video I discuss how to optimize a homepage for local SEO by focusing on brand rather than mixing up the content with sections like "About Us" or "Meet the Team," which should be on separate pages. It outlines the structure of an effective homepage that conveys the right information to potential customers. 3 tips from video:Ensure your homepage is branded by using your brand name in the title tag and H1 heading to avoid competing with internal service pages for SEO rankings.Use H2, H3, and H4 headings to break down who the business is, why to hire them, what services they offer, and other relevant information without repeating service-specific keywords used on other pages.Keep the homepage focused on guiding visitors to the appropriate parts of the site (e.g., services, about us, contact) through a well-structured layout, including a hero image with an H1 title and a form, followed by descriptive headers and paragraphs.

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