With us on the pod this week: Moritz ZimmermannThis week Bill and I are joined by our long time friend Moritz Zimmermann to mix up some Breakfast Martinis, and talk about a Venture Capitalist’s perspective on the commerce technology market. We also dive into Moritz’ lessons learned from the long road hybris took from start-up looking for product-market fit to becoming the leading commerce platform of its day. We also gain Moritz’s perspective on the remaining gaps and trends in the commerce tech market, the state of venture capital in Europe, and more.Today, Moritz is General Partner of Munich-based Venture Capital firm 42CAP - with many investments in commerce and martech as well as other domains. Mortiz was co-founder and CTO of hybris, then after SAP’s acquisition of hybris Mortiz went on to serve as CTO of SAP CX.We’ve looked forward to having Mortiz on the show, and I know you will enjoy this conversation.Enjoy! Cheers!Episode Timeline:0:00 - Introductions and Breakfast Martinis!05:09 - Supporting Entrepreneurs and Building Successful Companies08:27 -Lessons Learned from Hybris and the Importance of Being Product-Obsessed16:40 - 42 Cap's Investment Thesis and Approach21:33 - The Evolving Commerce Technology Market and Opportunities26:12 - The Power of AI and Verticalization Opportunity in Commerce28:31 - Building Defensibility - Business Processes and Expertise30:17 - VC investing in Europe - The Talent and Education Advantage in Europe36:37 - The Need for More Cost-Effective Commerce Solutions41:16 - The Role of AI in Transforming the Commerce ExperiencePlease subscribe! We want to be sure you don’t miss the next podcast or cocktail party! Cheers!This week’s cocktail - the Breakfast MartiniThe Breakfast Martini was created in 1996 at London’s Lanesborough Hotel by well-regarded bartender Salvatore Calabrese and quickly climbed the ranks to join the pantheon of modern cocktail classics. With its use of marmalade the drink quickly found its way onto brunch menus the world over, and deservedly so. Light, refreshing, well balanced - and quite the pick-me-up! - Calabrese reportedly created the cocktail in response to his wife who complained that Salvatore was not eating breakfast - as she ate her orange marmalade on toast. (Ha!)The drink is a close cousin of the Marmalade Cocktail which first appeared in Harry Craddock’s The Savoy Cocktail Book, but is more modern, quick and light. Serve to your aunt at the next family brunch and neither she (or the rest of the family listening to her laugh) will be disappointed! Cheers!Breakfast Martini Cocktail Spec, Serves One2 oz (~ 60 ml) - London Dry Gin 3/4 oz (~ 22.5 ml) - Fresh lemon juice3/4 oz (~ 22.5 ml) - Dry Curaçao (Pierre Ferrand Dry Curacao Liqueur recommended)1 teaspoon (~ 5 ml) - Orange marmalade (substitute fruit preserve if needed)Garnish - Lemon peel twistThe process:Put all ingredients in a shaker or jar and use a spoon to break up the marmalade. Add ice and then shake for a good long while (shake, shake, shake - shake your booty!). Strain into a martini glass or coupe. Add lemon twist to garnish! (Preparation time: 3 minutes)There is plenty of room for others at the cocktail party! Please share this with your network or workplace today. It comes with a drink! Thank you!If you are interested in being a guest, or have a guest suggestion, please reach out. Also, please let us know what you think of the podcast now that we are five episodes in! Leave us a comment!Be well, be safe, and here is to good business! Cheers! - Brian & BillCocktails & Commerce™ is a wholly owned subsidiary of StrategyēM, LLC. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cocktailsand.substack.com

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