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Coffee N° 5 with Lara Schmoisman

Beyond the Pitch: Sales, Positioning, and Pricing with Blair Enns

08 Jul 2025

Description

Send us a textBlair Enns joins Lara Schmoisman to unpack what actually works when experts sell their services. From value-based pricing to client alignment, this episode breaks down smart, integrity-driven growth.We'll talk about:The mindset shift that helped Blair move from chasing clients to choosing them.What not to include in a proposal—and how to avoid giving strategy away too soon.When your sales process is actually shaping the entire client relationship.Why real authority isn’t loud—it’s clear.How value-based pricing changes everything.For more information, visit Blair Enns' LinkedIn.Subscribe to Lara’s newsletter.Also, follow our host Lara Schmoisman on social media:Instagram: @laraschmoismanFacebook: @LaraSchmoismanSupport the show

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