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Coffee N° 5 with Lara Schmoisman

Why Indie Beauty Is Dead—And What’s Replacing It with Nader Naeymi-Rad

05 Aug 2025

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Send us a textNader Naeymi-Rad, Founder and Publisher of Beauty Independent, joins Lara Schmoisman to unpack the evolution of the beauty industry—from the death of indie beauty to the rise of professional founders, and what it really takes to build a brand that lasts.We'll talk about:Why the “indie beauty” label is outdated—and what founders need to focus on insteadThe harsh truth about brand exits, celebrity equity, and investor-backed hypeHow Nader accidentally launched a movement that changed the industryWhat really separates a brand from a collection of productsWhy founder stories matter—but only when they're earnedHow to know if you’re building something that lasts (or just playing dress-up)The professionalization of beauty entrepreneurship—and why “passion” is not a business planFor more information, visit Nader Naeymi-Rad's LinkedIn.Subscribe to Lara’s newsletter.Also, follow our host Lara Schmoisman on social media:Instagram: @laraschmoismanFacebook: @LaraSchmoismanSupport the show

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