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Collectively - Purpose-led business and marketing

Ethical investing, transparency and business impact with Pathfinder

23 Apr 2025

Description

In this episode we talk to Lily Richards, Creative Director at Pathfinder, Aotearoa New Zealand’s first B Corp certified ethical investment manager. Pathfinder is all about ethical investing, using a framework, based on their principles, to filter out which investments to avoid and which to select.Pathfinder is a great B Corp example of trailblazing in an industry often defined by profit yet outperforming through purpose.Lily shares more with us about ethical investing and helping Kiwis grow their wealth and well-being in a way that is beneficial to all - people, planet and animals.Visit mindfulmoney.nz to check what your fund is invested in and learn more about Pathfinder at pathfinder.kiwiPathfinder Product Disclosure StatementPathfinder Asset Management Limited is the issuer of the Pathfinder KiwiSaver Plan and Pathfinder Investment Funds. Product Disclosure Statements for the offers are available at pathfinder.kiwi. Learn more about how we invest ethically by reading our Ethical Investment Policy on our website. Past performance is no guarantee of future returns. We encourage all investors to seek financial advice prior to making investment decisions.For more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

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