On the back of our last episode with Intuitive Healer, Chelsee Keegan on how we perceive ourselves, this episode taps into how we can influence the perception others have of our brand through intentional market positioning.In this episode we cover:Why positioning mattersPositioning pitfalls to avoidDifferent positioning strategies you can employ for your brandHow we do it in The Marketing Collective (hello freebie!)Because, when it comes to marketing, perception is reality, and your positioning should be grounded in truth not comparison.The truth is that you already have something very unique inside your business today. Inside this episode, we help you discover what that is, so you can carve out your own space in your market place…If you need help diving deeper into your brand positioning and other foundations, check out our Mentorship Programme: www.themarketingcollective.co.nz/mentorshipFor more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related