Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Pricing
Podcast Image

Confessions of a B2B Entrepreneur

Creating Vs Capturing Demand with Sam Kuehnle of Refine Labs

27 Jun 2022

Description

In this episode of Confessions of a B2B Marketer, I'm joined by a man that left a very popular comment on one of my recent LinkedIn Posts. I was being a little controversial stating that actually businesses COULD win by just capturing demand... as Fame has grown to $1m ARR with doing just that. In reality, the discussion was more nuanced... and Sam shared his opinion in a calm and knowledgeable manner... I had to bring him on to learn more about this AND lead gen versus demand gen, using paid spend for content consumption and to pitch him a very special marketing campaign I have been planning.

Audio
Featured in this Episode

No persons identified in this episode.

Transcription

This episode hasn't been transcribed yet

Help us prioritize this episode for transcription by upvoting it.

0 upvotes
🗳️ Sign in to Upvote

Popular episodes get transcribed faster

Comments

There are no comments yet.

Please log in to write the first comment.