Why B2B Companies are Adopting HubSpot

If you are considering what CRM to adopt, seeking marketing and sales technology, or a new website CMS platform then this episode is for you. We also walk through how the HubSpot platform has evolved over time.Andre Leonard, Inbound Marketing Specialist for TREW Marketing, spends much of his time helping clients onboard and be successful with the HubSpot platform. He and I field many questions about HubSpot, running the gambit from what the platform is to which features have the biggest bang for the buck.In this episode, Andre and I walk through the basics of what HubSpot is, how it's structured, and ways in which the platform has evolved over time. Andre then dives into each Hub, providing highlights of our favorite features. We also talk pricing -- everyone's favorite topic!The Hubs include:CRM - the central connector for all hubs, where contact information is storedMarketing - tools include email, social media management, landing pages, blogs, and workflowsSales - tools include opportunity management, tasks, and trackingWeb CMS - drag-and-drop functionality with an inline editor, responsive rendering, and securityServices - tools include ticket management, surveys, and knowledgebase creationOperations - easily integrate 3rd party applicationsFor show links and more, visit the Content Marketing, Engineered podcast blog https://bit.ly/CMEPodcastLearn more about TREW Marketinghttps://www.trewmarketing.comOrder the book! Content Marketing, Engineeredhttps://bit.ly/contentmktgeng

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