The Miami Heat are at the top of their game, producing high level work consistently. So, how do they do it? Yoana, the Heat's Art Director, shares her insights into creating captivating work from campaign overview to execution. It's teamwork and collaboration, focusing on the brief and finding inspiration outside of sports. Follow Yoana - IG: @yoanabarciela LI: https://www.linkedin.com/in/yoana-barciela-torna-15689733/ Links to work - https://vimeo.com/yoana https://vimeo.com/manage/videos/786331437
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