Max interviews creative director, writer, director, production company-owner Tony Fulgham of All is Well (www.alliswellstudios.com) about how to create a truly creative-first production company. Tony shares a huge amount of great advice here for anyone looking to make their production company creative-first, like: The importance of writing The importance of getting paid for creative Tony talks about getting work and the state of industry Setting the tone with clients about how you work Only way to stay creative is to do things that “are not for sale” How to work with the client and share the process of “how you’re getting there” How to go from the Pitch Creative to the Actual “Shot” Creative Talking about “Experiments” (stuff you and your team creates on the side to explore creativity) What you have to go through to get what you want to see madeIt's a fabulous episode where you get to learn from a soft-spoken master who you normally would never have access to. Take a moment, and listen...

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