Crossing the Axis - The Commercial Side of Film Production
Important Takeaways from the First Ten Episodes
05 Nov 2021
Today, as a celebration of finishing 10 podcasts, we’re going to do a recap podcast where we go back and cover incredible tips we’ve learned from our guests.Hiring Your First Sales Person for Video Production Don’t call them a salesperson A sales person must be an integral part of your team They love video A “pro” salesperson will rarely work as a video sales personThe Seasons of Sales Know your client’s calendar Hit them with ideas when they need them Clients and agencies LOVE ideas Know their fiscal calendarManaging Client Relationships for the Win - With Elements Studio of North Carolina Put everything in the SOW Make sure to DO an SOW Good fences make good neighbors This really helps with the client is doing some of the stuff for the project Don’t hesitate to OVER-communicate AND…Make the first 30 minutes on set completely awesome for the clientMaking Sales Easy by Going After Low-Hanging Fruit with Jen O’Brien Get a referral from every job Land and expand Pitch different departments Take advantage of making explainers, talking heads, etc. for other clients within the orgCreating Systems to Grow Your Video Production Company Basic Gear Management System as your starter system We all have this problem of not having all our gear on set sometimes Start small on systems and grow out from there Don’t recreate the wheel on every projectCreating a TRULY Creative-First Video Production Company - With Tony Fulgham Take your creative seriously Practice your creativity with - “experiments” Pitch your creative properly (make sure they understand the process) Get paid for your creative - even if it’s only a little in the beginningDoing Well by Doing Good with Soulcraft - With Aaron Straight Following the thread of your career, what gives you satisfaction and pleasure in life Your career doesn’t have to be all planned out - you can go from one thing to the next and follow your bliss You can open many doors in pursuing what you love You can really start to define your niche in this way, tooThe View From the Top with Shane Dillon The best companies COMMUNICATE People who really listen succeed Companies that really listen reduce scope creep Prod. Co.’s that really listen have the best relationships with their clientsScaling Video Production with Multiple Offices and SEO - With Blake Barnett Be willing to think outside the box to grow You’ve got to think outside the box in our business to be able to get attention and be successful One way is through good Search Engine Operation (SEO) Another way is launching side ventures (likes Shoots.Video) to boost your brand
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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE
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El Partidazo de COPE
13:00H | 21 DIC 2025 | Fin de Semana
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12:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana