It's been proven for years that businesses that blog receive more leads than those that do not. Even businesses like private clubs are benefitting from blogs that are built-in to their existing websites. Not only are blogs an ideal platform for you club stories, they're also an excellent medium for communicating club news. In this episode, Ed Heil and Evan Dean, a channel consultant for HubSpot, talk about the benefits of blogging and how clubs can create content that helps them increase membership and drive member engagement. If you're not familiar with blogs, no sweat. It's a high-level conversation intended to help you better understand how blogs can help drive revenue to your club.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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