High-Growth Lessons of Success from a Bootstrapped Startup

episode

C-Suite Sales & Marketing Perspectives not yet transcribed

▲ 0

Transcript

This episode hasn't been transcribed yet Upvotes decide what gets transcribed next — 0 so far. Sign in to upvote

Related

recent transcribed audio

The Songs of John Farnham: A Living Legend | Tony Cochrane (23.09.26) 7 min · 23 Sep 2026 · Whateley

Las 10 de Erazno, el Chokolatazo, Parodias, 1h 29m · 23 Sep 2026 · Erazno y La Chokolata El Podcast

Steve Hilton & Spencer Pratt: Fixing California, Cheaper Gas, Ballot Fraud & CA Republicans 55 min · 23 Sep 2026 · All-In with Chamath, Jason, Sacks & Friedberg

Optics of Alastair Clarkson's brunt sacking | The Eminently Sensible Phil Davis (23.09.26) 1 min · 23 Sep 2026 · Whateley

The Eminently Sensible Phil Davis | Whateley (23.09.26) 13 min · 23 Sep 2026 · Whateley

The impact of Zak Butters' homecoming | The Eminently Sensible Phil Davis (23.09.26) 1 min · 23 Sep 2026 · Whateley

Report any issue

Source

Recorded01 Oct 2023

Publisherfeeds.captivate.fm ↗

Handlerec:10000235

Show notes

Despite being bootstrapped, Kenneth Burke, the VP of Marketing at TexRequest, discusses the value of content marketing as a cost-effective strategy. While it required time and effort, it allowed them to build a reputation, attract qualified traffic, and serve as sales enablement tools."Look at your startup, resources, or time limitations as opportunities and reframe them." - Kenneth BurkeKenneth emphasizes the importance of putting oneself in the customer's shoes and creating content that would be genuinely helpful to them, even beyond the solutions surrounding your company.Follow Kenneth Burke on LinkedInFollow host Steve MacDonald on LinkedIn

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Sign in