Customer Connect: A Customer Experience Podcast for Small Business Owners
Should You Add a Subscription Box? Lessons from My Experience
10 Feb 2025
Thinking about adding a subscription box to your retail business? In this episode, I’m sharing my experience running a subscription model for over 12 months—what worked, what didn’t, and what I’d do differently.From the excitement of launching with 125 subscribers to the unexpected challenges of sourcing stock during COVID, I’ll walk you through the highs and lows of the journey. You’ll learn about the benefits of predictable income, customer connection, and bulk buying advantages, as well as the hidden stresses of curating the right products and managing fluctuating subscriber numbers.If a subscription model is on your radar, this episode is packed with practical advice to help you decide whether it’s the right move for your business. I’ll also share strategies for pricing, product selection, and handling customer feedback—so you can avoid the mistakes I made and set your subscription up for success!Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers
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