Dishing Up Digital with Ellen Mackenzie
Episodes
$5k to $30k months: My Journey as a Social Media Manager (Part Two)
22 Oct 2023
Contributed by Lukas
Episode 100! That's right. today marks 100 episode's of the Dishing Up Digital podcast. It's my favourite form of content creation, and I absolut...
Ditch the 9-5 and Work from Anywhere in the World
15 Oct 2023
Contributed by Lukas
If you've been following along, you know that I've been travelling a bit recently - in fact, this episode was recorded while I was in South Africa! Th...
Apps I Use as a Social Media Manager
13 Oct 2023
Contributed by Lukas
Last month (September), I had a huge response to this post on my Instagram Page, giving me the idea to expand and record a podcast epis...
How I Book and Work with International Clients
01 Oct 2023
Contributed by Lukas
Hi! I'm Ellen, and I'm from a country called Aotearoa (or New Zealand) located at the almost bottom of the globe, and I work with, and have worked wit...
THE MONEY SERIES | Step into the Mindset of a Premium Service Provider
24 Sep 2023
Contributed by Lukas
This is the 4th and last installment of the money series! Scroll down below for the links to the previous 3 episodes. Social Media Management is a pre...
THE MONEY SERIES | Example Packages & Prices for Social Media Managers
17 Sep 2023
Contributed by Lukas
This is your last week to take advantage of saving $700 on joining the Dishing Up Digital School! CLICK HERE for more details and join befor...
THE MONEY SERIES | How to Know You're Undercharging as a Social Media Manager
10 Sep 2023
Contributed by Lukas
Psst! Did you know there is currently a deal on if you Join Dishing Up Digital School? Save $700 by joining before September 24th. CLICK HERE for...
THE MONEY SERIES | Should I Charge an Hourly Rate or Offer Packaged Services?
03 Sep 2023
Contributed by Lukas
THE MONEY SERIES For the month of September I am bringing you my 4-part money series! This week we start with a common question I receive - shoul...
Can a Social Media Manager Actually Only Work 2-4 Hours a Day?
27 Aug 2023
Contributed by Lukas
Get your tickets now for the Social Media Management Summit: https://www.ellenmackenzie.com/Social-Media-Manager-Summit The ultimate&n...
Booking Clients on Instagram with only 100 Followers! Interview with Maeve Erin Creative
20 Aug 2023
Contributed by Lukas
Grab your ticket to the ultimate 4-day LIVE online conference to become a booked out social media manager right here: https://www.ellen...
The 5 Step System to Quit Your Job Before the End of the Year
13 Aug 2023
Contributed by Lukas
Gain access to my Social Media Summit Here: https://www.ellenmackenzie.com/Social-Media-Manager-Summit ~~~ Guys, have you ever had a standa...
Why I Don't Schedule Client Posts
08 Aug 2023
Contributed by Lukas
Gain early-bird access to my Social Media Summit Here: https://www.ellenmackenzie.com/Social-Media-Manager-Summit Today's episode is a pra...
$0 to $5k Months: My Journey as a Social Media Manager
30 Jul 2023
Contributed by Lukas
Today's podcast is for those who are new here and haven't quite managed to get through the back catalogue, but also I think long time listeners may fi...
Sharing Your Income Online? Ew!
23 Jul 2023
Contributed by Lukas
Come to my free Live Webinar! Last year I only held ONE free live webinar. You don't want to miss out on this rare opportunity! So join me on July 26t...
How to Start an Instagram Account From 0 (part one)
16 Jul 2023
Contributed by Lukas
If you listened last week, you would have heard all about my new business venture - Mackenzie Studios. Part of that business is starting new socials, ...
My new business! Setting up a content studio
10 Jul 2023
Contributed by Lukas
In this week's episode I'm sharing the story of how I started my new business! I can't wait to share more about Mackenzie Studios and what it takes to...
ROI on Social Media and Why You're Getting it Wrong
25 Jun 2023
Contributed by Lukas
I've had clients drop me before, and they've blamed it on ROI. It is such a misunderstood concept, especially in Social Media, that I decided we neede...
Setting Boundaries with Clients: 5 Strategies to Make it Easy
18 Jun 2023
Contributed by Lukas
This is a topic that I think doesn't get talked about enough, and I think by not talking about it, this is giving our clients agency over the we run O...
Outsourcing as an Online Business Owner
11 Jun 2023
Contributed by Lukas
You guys LOVED the last episode I did on outsourcing, so I thought that because there have been changes to my team since, now would be a good time to ...
Help! I Can't Choose My Niche
04 Jun 2023
Contributed by Lukas
All of my students should be listening to this episode! If you think choosing a niche is going to save your business, think again! I'm very anti-choos...
Social Media Manager Q&A
28 May 2023
Contributed by Lukas
Please note: This episode is audio lifted from a recorded zoom session that was done live in my Dishing Up Digital: Insiders Club Facebook group. It i...
Punching Fear in the Face and Starting Your Business
21 May 2023
Contributed by Lukas
Guys, I'm preaching to myself in this episode! I know so many of you will need to hear what I have to say in this episode, and as you'll hear, it turn...
How I Prepare my Business for a 4 Week Holiday
14 May 2023
Contributed by Lukas
Are you a freelance business owner or contractor who finds it really hard to take holidays? Or have you not quite taken the plunge into it, and one of...
The Secret to Discovery Calls and How to Sell Your Services
07 May 2023
Contributed by Lukas
Are you a Social Media Manager or in a similar service based industry? Then discovery calls are something that you probably should be doing with poten...
How my TikTok got 1.7 Million Views (Viral Video Strategy)
30 Apr 2023
Contributed by Lukas
You may, or may not, know that I had a TikTok video go viral. I got 1.7 million viewers! This resulted in: 270,000 Likes 4,500 Comments 24,000 Shares...
4 Ways to Improve your Customer Service and WHY
23 Apr 2023
Contributed by Lukas
Booking a trip to a day spa with my friend is what inspired this episode for me. The way it all worked and the service we received, really made m...
How to write and self-publish your first book
16 Apr 2023
Contributed by Lukas
Guys! Remember how I wrote my book B*tch Power and released it earlier this year? Well, now you get to hear all about the process involved with w...
My Marketing Strategy for Epic GROWTH as an Online Business Owner in 2023
09 Apr 2023
Contributed by Lukas
In this episode I'm sharing some of my current marketing strategies I use within my business. I share these in the hopes they're ideas you can ta...
No one believes in your business? Listen to this! Interview with Anastasia from Mountain Sass
02 Apr 2023
Contributed by Lukas
Have you ever had anyone tell you or your partner that you shouldn't be following your career goals, or live somewhere where the majority of peop...
What Everyone Gets Wrong About Social Media Strategy
26 Mar 2023
Contributed by Lukas
A recent 6 second TikTok video I posted inspired me to do this episode. The TikTok was super popular and made me realise you probably want more of thi...
From Influencer to Pharmacist to Social Media Manager | Interview with Adriana R Silva
19 Mar 2023
Contributed by Lukas
Sign up for my new LIVE free webinar happening on March 21st: https://www.ellenmackenzie.com/clients-and-cash ~~~ Today I chat to Adr...
How to Book Clients & Get Started as Social Media Manager with Milli from Bare Social Agency
14 Mar 2023
Contributed by Lukas
Sign up for my new LIVE free webinar happening on March 21st: https://www.ellenmackenzie.com/clients-and-cash ~~~ Today's episode is an int...
What Does a $2.5K (USD) Social Media Management Package Look Like
07 Mar 2023
Contributed by Lukas
Sign up for my new LIVE free webinar happening on March 21st: https://www.ellenmackenzie.com/clients-and-cash On today's episode I take you ...
Burnout & Therapy as an Entrepreneur
01 Mar 2023
Contributed by Lukas
Today's episode is a deep and honest conversation around my experience with burnout and therapy. Follow me on Instagram here - https://www.inst...
Growing Money and Wealth with the Maori Millionaire
22 Jan 2023
Contributed by Lukas
This episode is brought to you by B.I.T.C.H Power - the book that is a woman's guide to shattering glass ceilings, building empires, making money...
How I self-published my first book + reading the first chapter!
15 Jan 2023
Contributed by Lukas
BUY MY BOOK HERE: https://www.amazon.com/dp/0473664798 In this episode, well, it's pretty self explanatory, I'm going to read the first chapter...
5 Things I Wish I Knew Before Starting my Business
08 Jan 2023
Contributed by Lukas
Sign up for the Dishing up Digital School HERE This is another live training from my Dishing Up Digital members group. It was recorde...
How to Tell Clients You're Increasing Your Prices
02 Jan 2023
Contributed by Lukas
Please note that this episode is lifted from a live recording in my Dishing Up Digital group and does have slides attached that are sometimes r...
Your Tiktok Strategy for 2023: $10k Months from Organic Tiktok Leads with Maureens Marketing
26 Dec 2022
Contributed by Lukas
Have your notebook at the ready, as there are so many 'Gold Nuggets' dropped in this episode that you'll want to have them to reflect on later! ...
How Much Money I Made in 2022
18 Dec 2022
Contributed by Lukas
Yes, I'm jumping on the bandwagon and telling you how much money I made in 2022. In this episode I'll tell you what my total revenue is f...
I Wrote A Book!
11 Dec 2022
Contributed by Lukas
I. WROTE. A. BOOK! You best believe I'm screaming this from the rooftops, and I'm not even sorry about it. It's not surprise that this episode ...
How Many Hours a Week do I Work as a Social Media Manager?
04 Dec 2022
Contributed by Lukas
If you've followed me for a while, you may be surprised to learn how many hours I actually do in a typical week! I'm very vocal about taking time for ...
How to Get Started on Upwork - Booking $20K Clients with Silvia Pinho
27 Nov 2022
Contributed by Lukas
Today I talk to Silvia Pinho who is a freelance Social Media Manager and Online Educator from Portugal. She's a lover of all things cats, Disney and v...
Scaling 101: Premium Prices, Offer Suite & Outsourcing
20 Nov 2022
Contributed by Lukas
It's one thing to start a business, it's another to keep it growing. Today we are talking about how to scale your service based business ...
The Dark Side of the Coaching Industry
13 Nov 2022
Contributed by Lukas
This is an episode I've wanted to do for a while, but have been avoiding. I have literally recorded a whole podcast on it and deleted it withou...
3 Sales Strategies to Book Out Your Services
06 Nov 2022
Contributed by Lukas
Lately, I've talked a lot about mindset and confidence on the podcast. Today, I wanted to talk about strategy and actionable steps to book...
Failure & Falling Flat on your Face: My Mindset as a Six-Figure Business Owner
30 Oct 2022
Contributed by Lukas
When it comes to starting a social media business, your first steps might be setting up an instagram page, researching social media strategy, ma...
What to Charge, Choosing Your Niche & Getting Started as a SMM | A Chat with Lisa from Social Cosmos
23 Oct 2022
Contributed by Lukas
In this episode I talk to Lisa from Social Cosmos. Lisa is a student of mine who has successfully turned Social Media Management into a full ti...
Side Hustle to Full Time Hustle: 5 Steps to Get There
16 Oct 2022
Contributed by Lukas
Join my FREE webinar on How to Become a Social Media Manager - price, package & pitch your way to $5K months. We'll be diving into... How to posi...
How to Become a CONFIDENT Business Owner who is Booked Out!
09 Oct 2022
Contributed by Lukas
If you think you need to grow your confidence before starting your own business, think again! In this episode we are talking all about CON...
How Many Times I've Been FIRED and What to do About it
02 Oct 2022
Contributed by Lukas
Armed with a cup of tea for this episode, I am ready to spill some tea! It's a juicy episode, but also one that shows my growth over my 4 years...
What is a UGC Creator and How to Get Started
27 Sep 2022
Contributed by Lukas
UGC Creators is a booming topic on TikTok right now. It's trending in a lot of countries, so I wanted to go over what exactly a UGC Creator is and how...
How I Plan to Retire at the Age of 35: Let's Talk Money & Investing Ladies!
18 Sep 2022
Contributed by Lukas
Yes, I plan to retire at the age of 35! You can get your hands on my course, Gram Cam, for FREE when you leave a review for the podcast. Simply...
Creating an Instagram Strategy that drives GROWTH: My 30 Day Reels Challenge!
11 Sep 2022
Contributed by Lukas
I'm back with Season 2 of the Dishing Up Digital podcast! You can get your hands on my course, Gram Cam, for FREE when you leave a review for t...
When to Outsource or Hire Your First Team Member
26 Jun 2022
Contributed by Lukas
If you're listening to this episode in real-time, I am celebrating my new Mastermind course, Scale On Social; The mastermind to help you streaml...
10 Steps to $10K Months
19 Jun 2022
Contributed by Lukas
10k months! Now, this is a massive goal I think we all crave and a word that gets thrown around alot in the online community in social media when it c...
How to Craft the Perfect Proposal & Sales Pitch
13 Jun 2022
Contributed by Lukas
If you're new to this space, you may be hearing fancy terms like 'pitches' and 'proposals.' If you're unsure about what these documents are and how to...
This is What a $3K Social Media Monthly Package Looks Like
29 May 2022
Contributed by Lukas
What exactly does a $3,000 monthly Social Media package include? After a few years of mastering the art of socials, I am now in a position where I can...
Things I Wish I Knew When I First Became a Social Media Manager
22 May 2022
Contributed by Lukas
In this episode, I want to talk about what I wish I had known when I started as a newbie SMM. Throughout my journey of being a social media manager, I...
How to Generate More Leads for Your Business
15 May 2022
Contributed by Lukas
Sign up for my new workshop here: https://www.ellenmackenzie.com/social-success-workshop Lead generation is a fancy term for pretty much market...
I Tested Out TikTok for a Week... I Have Thoughts! How You Can Use This for Your Biz
08 May 2022
Contributed by Lukas
I am very much team Instagram, but the time has come to learn how TikTok compares to Instagram and learn more about using it in your business. Over th...
The Most Important Thing You Can Do for Your Business in 2022
01 May 2022
Contributed by Lukas
If you follow me on Instagram, you will know I've just taken a month off daily business operations and client work to travel to South Africa with my p...
How to Create True Financial Security
27 Mar 2022
Contributed by Lukas
Financial freedom is definitely a buzz topic in this industry. While financial freedom is great and exciting to talk about, we still need to have more...
How to Travel & Run Your Online Business Successfully
20 Mar 2022
Contributed by Lukas
Having your own business doesn't mean you have to be working 24/7. It's healthy to take breaks and holidays, and it's possible to travel and still run...
The Benefits of a Social Media Management Side Hustle
10 Mar 2022
Contributed by Lukas
Welcome to this special series brought to you by my signature course, the Dishing up Digital School; the ultimate course for new and aspiring social m...
From $80 to $800: How This Social Media Manager Scaled Her Biz
09 Mar 2022
Contributed by Lukas
Welcome to this special series brought to you by my signature course, the Dishing up Digital School; the ultimate course for new and aspiring social m...
From Corporate Employee to Digital Nomad in Under One Year
08 Mar 2022
Contributed by Lukas
Welcome to this special series brought to you by my signature course, the Dishing up Digital School; the ultimate course for new and aspiring social m...
She Matched Her Corporate Salary in 4 Months as a New Social Media Manager!
07 Mar 2022
Contributed by Lukas
Welcome to this special series brought to you by my signature course, the Dishing up Digital School; the ultimate course for new and aspiring social m...
How My Life Has Changed in 3 Years + A Special Announcement!
06 Mar 2022
Contributed by Lukas
Welcome to this special series brought to you by my signature course, the Dishing up Digital School; the ultimate course for new and aspiring social m...
Taking the Leap Into a More Fulfilling Career With Marie
20 Feb 2022
Contributed by Lukas
You probably have big dreams about being your own boss and living life on your own terms if you're here. In the beginning, everything seems so out of ...
How to Stop Comparing Yourself to Others in Business
13 Feb 2022
Contributed by Lukas
Having a healthy mindset is key to running a successful business. In business (especially as online service providers), we tend to surround ourselves ...
The Secret to Selling on IG + My Recent Launch Debrief
06 Feb 2022
Contributed by Lukas
There are plenty of businesses and accounts with large audiences on Instagram these days. Still, this metric doesn't necessarily mean that these accou...
How to Successfully Scale Your Business with Courtney Marie
30 Jan 2022
Contributed by Lukas
Scaling your business doesn't have to mean more hours or harder work. Simple and sustainable growth is real (believe it or not). Today's guest is nail...
A Social Media Manager Q&A
23 Jan 2022
Contributed by Lukas
I recently popped a little question box up on my Instagram story for you guys to ask me all your burning questions around running a social media manag...
A Full Social Media Strategy for Beginners in 5 Steps
16 Jan 2022
Contributed by Lukas
Social Media Strategy: This was something that used to highly intimated me! Imposter syndrome is flaring as a new entrepreneur finding your way in a n...
Things I’m Changing in My Business for 2022
09 Jan 2022
Contributed by Lukas
It's a new year, and I know we all love a little bit of planning for the year ahead, but it's also important to reflect on the previous year. Reflecti...
It’s a New Year So Do the Damn Thing
02 Jan 2022
Contributed by Lukas
Hello, 2022! As we roll into this new year, I really believe that there are two types of people; goal setting, diary buying, new year resolutioners, o...
IG Branding & Marketing Tips with Product Based Business Coach Sarah Airey
19 Dec 2021
Contributed by Lukas
Most businesses will be selling products, services, or a combination of both. When it comes to selling products and services, there are a few critical...
How to Build Your Side Hustle While Working Full Time
12 Dec 2021
Contributed by Lukas
I'm going to let you in on a bit of a secret, and that is, overnight successes are not real! (despite what you see on the internet and social media) I...
Why You Should Become a Social Media Manager in 2022
05 Dec 2021
Contributed by Lukas
If you listened to last week's episode, I spoke about my experience of two years in business as a social media manager. Well, this week is all about w...
My Business Turns 2: These Are My Biggest Lessons
28 Nov 2021
Contributed by Lukas
Not only have we hit 20 episodes of the Podcast, but this week is also Dishing Up Digital's 2nd birthday; that's right, I've hit two years as a ...
The Top 6 Business Investments I’ve Made
21 Nov 2021
Contributed by Lukas
When you're starting a business or venturing into the world of entrepreneurship -- there is going to be a whole lot of 'trial and error.' But when you...
Why Posting Reels Everyday Isn’t an Instagram Strategy *Controversial Opinion*
31 Oct 2021
Contributed by Lukas
Once again, we have to learn, adapt and adjust to the new guidelines and features that Instagram has put out. Reels have changed the Instagram game, a...
So You Want to Quit Your Job, Now What?
24 Oct 2021
Contributed by Lukas
Work makes up a huge part of our everyday and, well, our entire life. We're going to be working until we retire. So why do something that makes you mi...
Your Guide to Finding Clients With NO Experience
17 Oct 2021
Contributed by Lukas
When we're younger, we often get so excited to start new things, but as we get older, some of us tend to fear the idea of being the 'beginner' at some...
Value-Based Pricing & What to Charge as Social Media Manager
10 Oct 2021
Contributed by Lukas
In this episode, We're talking about prices, money, cash dollars-- what to charge as a social media manager. It's so hard to put a number on your serv...
Being the “Breadwinner” and Out-Earning Your Partner as a Female
03 Oct 2021
Contributed by Lukas
My partner and I have this running joke about who's going to retire the other person. He always jokes that I'm his retirement plan because he sees the...
How to Become a Digital Nomad With Shannon Segall
26 Sep 2021
Contributed by Lukas
The 'Digital Nomad' lifestyle is becoming more and more common. Being your own boss and ditching the 9-5 is one thing, but living a life where you are...
This is why you're not growing on Instagram
19 Sep 2021
Contributed by Lukas
For me, it's all about quality over quantity when it comes to your Instagram followers. However, I also understand that we do need followers and an au...
My 5 Streams of Income & Why You Should Have Multiple Revenue Streams
12 Sep 2021
Contributed by Lukas
Entrepreneurship can naturally feel very risky and unstable, especially in the beginning stages and even more so for those of us who leaped into the s...
How to Turn Followers Into Customers
05 Sep 2021
Contributed by Lukas
I always say organic social media content is a bit of a slow burner, but in my opinion, it is well worth the wait. It's a slower process compared to p...
How to Launch Your First Online Course
29 Aug 2021
Contributed by Lukas
During this global pandemic, SO many people have resorted to online learning. Entrepreneurs have jumped on this concept, and evergreen courses have si...
Entrepreneur Health: Burnout and Working with your Female Cycle. Interview with Dr Rachel Yan
22 Aug 2021
Contributed by Lukas
As busy entrepreneurs, we are constantly striving towards the next big business goal. We can get so caught up in what's coming next that we can someti...
Being an Introvert in Business
15 Aug 2021
Contributed by Lukas
When people through my business discover I am an introvert, the initial reaction usually goes something like, 'oh my gosh! how are you an introvert wh...
Can You Become a Social Media Manager With No Experience?
08 Aug 2021
Contributed by Lukas
When I decided that I'd like to become a social media manager, I didn't think I would start my own agency or become a freelancer. I felt I needed to f...
Finding Your Passion: From Science to Fashion Designer with Tara Mackenzie
01 Aug 2021
Contributed by Lukas
It's a strange and challenging situation to find yourself in when you discover that the career you've been working towards for many years isn't the mo...
How Imposter Syndrome Is Robbing You
25 Jul 2021
Contributed by Lukas
Here on the dishing up digital podcast, I love to talk all things strategy, hashtags, growing your Instagram, all of that good stuff. However, one cru...
How to Become a Booked Out Social Media Manager
18 Jul 2021
Contributed by Lukas
There is this one specific industry label that has become so elusive for service-based businesses today, as it defines success, and that is to become ...
The Exact Strategy I Use to Grow My Instagram Account Organically
18 Jul 2021
Contributed by Lukas
Do you love Instagram? Or do you lean a little bit towards more of the hate side? If you answered the hate side, don't worry, we've all been there. As...
My Entrepreneurial Journey: How I Built My Business From Rock Bottom
08 Jul 2021
Contributed by Lukas
Welcome to the very first episode of The Dishing Up Digital Podcast. I'm your host, Ellen, a former 9 to 5 escapee to 6-figure business owner. T...