Built for Turbulence
The Future of HR: Insights from Gero Hesse on AI's Impact, Authentic Leadership, and Human-Centric Culture
27 Aug 2025
In this episode, we are joined by Gero Hesse, a distinguished “Top HR Influencer” and CEO of EMBRACE, a Bertelsmann Investments company at the forefront of HR technology. Drawing from his deep expertise, Gero offers a profound perspective on how the HR industry must evolve in an era defined by constant change. The conversation delves into the pressing dichotomy of the talent shortage driven by demographic shifts versus the narrative that AI will automate countless jobs. Gero argues that while technology will inevitably replace administrative roles, it will simultaneously create new ones, shifting the core challenge to workforce transformation and reskilling. He envisions a future where HR transitions from an administrative function to a strategic one, responsible for shaping the cultural and ethical rules for a new, blended workforce of humans and machines.Gero also shares his personal leadership philosophy, which is anchored in radical authenticity and a commitment to building long-term, trust-based relationships. He believes in being the same person at work and in his private life, a principle visibly reflected in the edgy, unconventional branding of his company and its festival-style conferences. Ultimately, Gero provides clear guidance for leaders and HR professionals: as automation handles routine tasks, the enduring value of HR will lie in its ability to manage the human side of the business. He champions a future where the focus shifts to shaping culture, fostering employee identification, and guiding technology integration in a way that amplifies human potential rather than simply replacing it.
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