In this episode of Do This, Not That, host Jay Schwedelson tackles questions from marketers working in conservative or “boring” industries. He shares strategies for revamping newsletters, standing out on social media, and increasing engagement while maintaining brand integrity. Jay also addresses personal questions about managing friendships and balancing work-life relationships.=================================================================Best Moments:(01:16) Addressing the challenge of boosting engagement in conservative industries(02:46) Strategies for revamping boring newsletters(04:48) Tips for standing out on social media in conservative industries(07:39) Introduction of Marigold’s Consumer Trends Index(08:35) Answering personal questions about managing friendships(12:02) Request for podcast reviews and questions from listeners=================================================================Check out our FREE + VIRTUAL EVENTS! -> EVENTASTIC.comGuruConference.comDeliveredConference.com=================================================================MASSIVE thank you to our Sponsor, Marigold!!Looking to master consumer engagement in 2025? The 2025 Consumer Trends Index from Marigold reveals how AI, economic pressures, and personalized marketing are shaping consumer expectations. Uncover data-driven insights to foster stronger brand relationships, strike the right balance between personalization and privacy, and turn casual customers into loyal advocates.Download the 2025 Consumer Trends Index today at meetmarigold.com/guru and stay one step ahead of evolving consumer demands!

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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