In this episode of Do This, Not That, host Jay Schwedelson answers two listener questions in the “Ask Us Anything” segment. He provides practical guidance for crafting effective follow-up strategies, along with some entertaining—and slightly embarrassing—personal tales from industry events.=================================================================Best Moments:(01:02) Work-related question about improving follow-up strategies (02:24) The importance of timely follow-up communications (03:34) The necessity of having a follow-up plan in place (04:56) Best practices for follow-up emails after webinars or content downloads (06:14) Creative follow-up ideas for consumer marketers(07:39) Ridiculous question about embarrassing moments at industry events (08:23) Jay’s embarrassing story about getting locked out of his hotel room (10:34) Another embarrassing incident involving a presentation about Target=================================================================Check out our FREE + VIRTUAL EVENTS! -> EVENTASTIC.comGuruConference.comDeliveredConference.com=================================================================MASSIVE thank you to our Sponsor, Marigold!!Looking to master consumer engagement in 2025? The 2025 Consumer Trends Index from Marigold reveals how AI, economic pressures, and personalized marketing are shaping consumer expectations. Uncover data-driven insights to foster stronger brand relationships, strike the right balance between personalization and privacy, and turn casual customers into loyal advocates.Download the 2025 Consumer Trends Index today at meetmarigold.com/guru and stay one step ahead of evolving consumer demands!

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related