Ever wondered what it takes to run a successful digital agency? Join us as we navigate the nuances of agency leadership and the importance of understanding your numbers, accompanied by Chris Simmance, founder of OMG Center, and the mastermind behind Optus Digital. With a wealth of experience in digital strategy and SEO, Chris takes us through his journey from a travel salesman to the bustling world of digital marketing.Dive into the common pitfalls that agency owners often stumble upon in their business operations, and discover how to sidestep them. Chris imparts his insights on boosting business performance through understanding numbers and the significance of client retention. Additionally, we examine how to lead score potential clients, set expectations for payment terms, and measure success and scale, with Chris sharing his rule of seven for agency advisors.But the conversation doesn't stop there. Chris talks about the stages of business growth, the difference between management and leadership, and how to engage your team with a clear vision. We also discuss training and development for agency owners, and the need to stay ahead of industry trends. So, put on your headphones and get ready to revolutionize your agency leadership with us and Chris Simmance. num36sfh Is your strategy still right for 2026? Book a free 15-min discovery call to get tailored insights to boost your brand’s growth. 👉 [Book your call with Chris now] 👈 Subscribe to our Newsletter✒️Don't miss a hilarious mistake or free event by 👉 subscribing to our newsletter here. 👈 Follow Chris Norton:X, TikTok, LinkedInFollow Will Ockenden:LinkedInFollow The Show: TikTok, YouTube

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“What did the council decide on item 42?” — answered with the speaker and the moment.