Why Burglar Alarms Are Dying (And What’s Replacing Them)

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Entry & Exit - Inside the Security & Fire Industry 13 min 2 speakers 5 chapters transcribed 1 month ago
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Why are traditional burglar alarm systems being demoted in the security stack?

Collin Trimble 0:00
Now a video camera can detect your face. You can whitelist, hey, these are the people that I want entering my building.
Stephen Olmon 0:05
It's gonna kinda consolidate into video.
Collin Trimble 0:07
AI can also look at is the door open or closed. So there goes your door contact.
Stephen Olmon 0:12
The rise of AI. It can feel a little invasive. Yeah. But the reality is it's gonna happen.
Collin Trimble 0:18
Throw in one camera. You're gonna get 'em hooked. And by the way, if you're not selling cellular, if you're letting customers use our landline, don't it's twenty twenty six.
Stephen Olmon 0:33
Welcome to entry and exit. Today we are talking about the death spiral. The death spiral of burglar alarms. They're dying. They're I don't know. Are they dying or are they just kinda being demoted?
Collin Trimble 0:49
Yeah.
Stephen Olmon 0:49
We'll debate.
Collin Trimble 0:51
We'll debate it. We'll talk about it. Uh I don't think they're dying. I think they're no, that's a good point. They're not dead, but they are dying. How about that? Okay. I wouldn't say they're on life support yet, but they're getting close. They're still sort of I mean, and for years they've been the entry point into security system. I mean, for decades they were the only security layer. that you would have. I think that secure I think that the simple truth is intrusion alarms are going to be around for a couple more decades, but in the next decade you're going to see them not being as prevalent uh in terms of investment that people are making. So they used to have You know, glass breaks, window contacts, door contacts, roll up door contacts, motion sensors, lots of sirens, et cetera.

How is AI transforming video cameras into active security validators?

Collin Trimble 1:36
And I think it's gonna continue to whittle down to A single keypad with exit just uh doors, man doors only is what I think is probably gonna happen. Um, and then what I think is gonna happen from there is actually they're gonna get rid of the panel and the keypad altogether and it's just gonna be sensors that tie into a video system.
Stephen Olmon 1:57
Yeah. That's kind
Collin Trimble 1:58
of
Stephen Olmon 1:58
the I agree. Like we're aligned on that trend for sure. But one question just because we've got, you know, people that are interested on both the commercial and residential sides. Yeah. We've got friends that run different types of businesses that listen in. Um, do you think that this is um consistent across, you know, all customer types, or is it more true on the commercial side? I actually
Collin Trimble 2:23
I'll tell you, I think that I think that it's probably gonna happen faster on the residential side than on the commercial side. Um, and that has to do with The proportion of budget. So a five thousand dollar burglar alarm system for a residential is a bigger part of a person's personal budget than a twenty thousand dollar burglar alarm system in a hundred million dollar business? So I think you're gonna see A lot of the new tech and a lot of the things coming in to the residential side and I think it's gonna flow into the commercial side from there. Got it.
Stephen Olmon 3:02
I mean it's gonna it's gonna impact both. Different speeds. Yeah.
Collin Trimble 3:06
I think that burger alarms used to kind of be the foundation of um All security companies and now they're kind of the lowest piece, the lowest value piece. Um But I would say I actually love buying alarm accounts because this is like the b our whole strategy is cross sell. So I want to And and really the sticker on the wall. So let's just get into some of the secret sauce real quick before we jump into uh why burglarms are dead.
Stephen Olmon 3:37
This is
Collin Trimble 3:37
a secret sauce for alarm masters. We love buying a lot intrusion alarm accounts because that is the sticker that's in the signs that's all on the building. So that's who they're gonna call first, generally speaking, for other scopes of work. Hey, I need video cameras, they're gonna call me. I need access control, they're usually gonna call the sticker on the wall. And so that's that's something that we really value a lot.
Stephen Olmon 3:59
Yep. And that frankly, that strategy has worked. Perfectly.
Collin Trimble 4:06
Yeah. And, you know, again the the old model of the secure the the intrusion burglar alarm is you sell, you know, a couple of contacts, a couple of motions, you know. couple glass breaks, you put monitoring on top of it. Then we got cellular communication.

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