Show notes
Welcome to the second part in Ceri¨s three part miniseries on planning an artist led event. This one's called planning the how turning intention into a structured, soulful artist led event. If you listened to Episode 1, you will remember that everything begins with clarity. The why. The what. Who it is for. What you want to learn. What you want to feel. That foundation changes everything. Without it, an artist-led event becomes a swirl of worry and last-minute decisions. With it, the whole thing becomes a living part of your practice.
Today, we are stepping into the how. How to plan. How to prepare. How to build momentum. How to invite people. How to rehearse the event. How to gather feedback. How to set yourself up for sales if that is part of your goal. How to hold the energy of the night.
We will continue following our two artists, Maya and Eli, because between them they cover so many of the scenarios that artists face. Performance plus sculpture. Painting plus small works on paper. Feedback plus sales. Ambition plus nerves. Limited budgets. Shared studios. Bigger dreams.
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KEY TAKEAWAYS
You can´t roll straight from the studio into the event. Your work needs a staging environment, a context, a point of view.
When planning and preparing an event you need to protect your energy. Block out time to relax as well as time for the event. These blocks create momentum.
Holding a room is not about performance. It's about hospitality, and hospitality is an art in itself.
BEST MOMENTS
“Artists underestimate the mental load of planning. Something I teach all of my artist clients, to create a planning container.”
“The order in which you invite people matters. So, step one, warm your warmest people. These are the people who are most likely to say yes.”
“For Ellie, her feedback comes in the form of behaviour, which paintings people stand longest in front of which works on paper people touch which price points get interest.”
PODCAST HOST BIO
With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals.
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This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/