Subscribe here https://newsletter.fundsandfounder.com/subscribeIn this episode of Funds and Founders, we sit down with Tomer, a former structural engineer turned serial entrepreneur. Tomer shares his journey from designing skyscrapers to building multiple successful businesses, including an e-commerce brand, a virtual staffing agency, and an innovative product company. Learn how Tomer:- Transitioned from a 9-to-5 job to entrepreneurship- Built a 7-figure e-commerce business- Successfully launched a product on Kickstarter- Developed and scaled a virtual staffing agency- Balances multiple businesses and projectsWhether you're an aspiring entrepreneur or looking to scale your existing business, Tomer's insights on product development, e-commerce, and business growth are not to be missed!Timestamps:0:00 - Introduction and Tomer's background3:06 - The importance of business models in entrepreneurship7:52 - Transition from engineering to e-commerce12:02 - Insights on private labeling and wholesale18:42 - The birth of Sableflow and product development process26:28 - Balancing business relationships with family and friends31:16 - From concept to finished product: The Sableflow journey37:05 - Kickstarter campaign strategies and lessons learned42:39 - The transition to Effortless Hire and virtual staffing46:10 - Common mistakes business owners make with virtual assistants49:29 - Misconceptions about offshore hiring52:27 - The importance of hiring before creating SOPs55:24 - Three valuable resources for entrepreneurs59:20 - Startup tech stack and tools1:01:24 - Favorite entrepreneurial stories and lessons1:06:13 - Closing thoughts and where to find tomer's businesses

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