In this episode of How To Cut It: In The Hairdressing Industry Podcast, we learn about Richard Ashforth's prestigious new appointment to International Creative Director at Sassoon—and why he has decided to returnto the iconic brand he started with. With over 30 years of industry experience, Richard dives into blending tradition with innovation, mentoring the next generation of stylists, and the power of continuous learning. From founding SACO Hair to creating Noise Events that push creative boundaries. Expect insights on Sassoon’s evolution, advice for aspiring hairdressers, and a dose of inspiration to elevate your craft. Don’t miss this dynamic conversation! For todays show notes visit HERE Connect with Richard on Instagram @richardashforth For more on education with Sassoon Academy CLICK HERE Become a free member of the HTCI Platform community CLICK HERE Become a Pro member of the HTCI Platform Community CLICK HERE

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“What did the council decide on item 42?” — answered with the speaker and the moment.