ScreenHits TV on the future of video service aggregation | Rose Adkins Hulse

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Recorded26 May 2021

Publisheranchor.fm ↗

Handlerec:1275396

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Are streaming video aggregators the answer to subscription fatigue and navigating a world of too much choice? Rose Adkins Hulse discusses their ScreenHits TV app and their content curation strategy. Rose speaks with Jack Davison, EVP of 3Vision on a wide range of topics currently impacting the TV industry including the importance of search and discovery, SVOD churn, bundling and the future for Pay TV. Rose Adkins Hulse is the founder of technology company ScreenHits TV, a streaming video aggregator app that allows consumers to access different streaming services (free, SVOD and live online TV) together in a single interface. . Prior to this, Rose worked at noted organisations including The Hollywood Reporter, NBC Universal and The Sundance Institute. Here is a breakdown of the topics discussed in this episode: [02:24] What are the key benefits to the consumer for using a streaming video aggregator app like ScreenHits TV? [05:21] How is discovery and search functionality enhanced by using a video service aggregator? [09:10] How important is bundling to ScreenHits TV strategy and will you be working with any global streamers? [11:37] Can you tell us about ScreenHits TV business model? [16:37] How does ScreenHits TV help reduce SVOD churn for its partners? [17:47] What is your content curation strategy for your platform? [20:01] Do you think there is room for other video service aggregators in the market? What about niche aggregators? [24:36] What is the future for Pay TV and are they well placed to take on the role of the the super aggregators? Resources: Super Aggregators of TV Content White Paper: https://www.3vision.tv/news-insights/super-aggregators-of-tv-content 3Vision Website: https://www.3vision.tv 3Vision LinkedIn: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision

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