Keep What You Earn
Episodes
Will Artificial Intelligence Become Your Accountant?
31 Jul 2023
Contributed by Lukas
There is a relatively common fear that AI is coming and will eliminate certain professions. Though I do agree that AI is moving quickly and will signi...
Want to Leave Your Corporate Job? It's Easier Than You Think
28 Jul 2023
Contributed by Lukas
Leaving a corporate job can be a stressful time. I experienced this firsthand when I was deciding whether or not to leave my corporate role. Even with...
How to Develop a Brand Style with Tanya Smith
27 Jul 2023
Contributed by Lukas
Branding your business is an important part of your professional image and marketing success. That said, there is often little thought put into how a ...
How to Manage Rapid or Unexpected Growth
26 Jul 2023
Contributed by Lukas
Rapid growth is something that we all desire as business owners. However, often times we aren't set up in our businesses to handle this growth in an e...
Protecting Your Legacy Through Estate Planning with Clara Delgado Rossell
25 Jul 2023
Contributed by Lukas
Planning for the future of your business and assets is often overlooked in our daily lives, particularly for those of us who feel young and healthy. H...
Leveraging Collaborations for Business Growth
24 Jul 2023
Contributed by Lukas
Oftentimes we see others that are in a similar space to us as competitors, but what if we started viewing them as collaborators? I recently had this r...
How to Manage Remote Teams
21 Jul 2023
Contributed by Lukas
I believe that remote work and workers are here to stay. I myself was a remote worker when I still worked in corporate America and I work with a remot...
Building Authentic Relationships in Business with Barb Betts
20 Jul 2023
Contributed by Lukas
When you enter into a relationship with a potential client, collaborator, or peer in your industry, what is the first thing on your mind? If it's lead...
How to Network if You Hate Networking Events
19 Jul 2023
Contributed by Lukas
Do you dread networking events? You aren't alone in this. I have felt this same way many times throughout my career, especially when networking feels ...
Do You Really Need a Business Plan?
18 Jul 2023
Contributed by Lukas
Entrepreneurs often wonder whether a business plan is a prerequisite for launching their ventures. In my view, the answer is no. There are several rea...
Carving Your Path out of Corporate with Lauren Furtado
17 Jul 2023
Contributed by Lukas
I am delighted to introduce a very special guest on today's podcast episode. Joining me is the talented and inspiring Lauren Furtado, who happens to b...
Why I Give Away My SOPs
14 Jul 2023
Contributed by Lukas
I have received criticism for being overly transparent about my processes and procedures, which may come as a surprise to some considering the traditi...
Revenue Goals That Actually Move the Needle
13 Jul 2023
Contributed by Lukas
As business owners, setting revenue targets is a common practice. Initially, we aim for a number that covers our expenses, and then we gradually expan...
How to Command High Referral Fees
12 Jul 2023
Contributed by Lukas
Are you experiencing a situation where you're attracting a mix of leads, some of which align with your business while others do not? If so, it's essen...
Protecting Your Data Online with Kathy Zant
11 Jul 2023
Contributed by Lukas
I have an episode for you today that is a bit different than normal, as we are not talking about taxes, money, or mindset but cybersecurity. I wanted ...
Ways to Increase Revenue If You Hate Sales
10 Jul 2023
Contributed by Lukas
Do you struggle with going out and finding new customers? Many indivudals who have never had to sell themselves in business struggle with this aspect ...
What Traits We Look For in a Client
07 Jul 2023
Contributed by Lukas
Are you stuck working with unfulfilling clients? While it's sometimes necessary to generate cash flow early on, as our businesses grow, we gain the fr...
Are You Articulating Your Value?
06 Jul 2023
Contributed by Lukas
I believed my marketing strategy was flawless for a long time, but I was mistaken. I had been approaching it slightly incorrectly all along. Countless...
Financial Metrics to Know for Service Based Businesses
05 Jul 2023
Contributed by Lukas
Following up on my previous episode about the unique challenges of product-based businesses, today I will be discussing service-based businesses. T...
From Time Management to Time Mastery with Laura Vanderkam
04 Jul 2023
Contributed by Lukas
Are you constantly feeling overwhelmed by the never-ending tasks on your to-do list? Do you find yourself working non-stop without any time for yourse...
Financial Metrics to Know for Product Based Businesses
03 Jul 2023
Contributed by Lukas
Owning a product-based business has unique challenges when compared to a service-based business. There are often a lot more moving parts as you have t...
3 Things You Need to Know Before Selling a Business
30 Jun 2023
Contributed by Lukas
Selling your business is an exciting time for most business owners. That said, often times business owners have never even considered that their busin...
Coaching Alone Can't Resolve Your Cash Flow Problem
29 Jun 2023
Contributed by Lukas
In my opinion, the marketing around coaching is getting a little extreme. I see coaches promoting their extraordinary results or their atypical and ex...
Differentiating Between Margin and Markup
28 Jun 2023
Contributed by Lukas
As an accountant and someone who deals with business lingo all day every day, I often forget that a lot of the terminology that we use is not common k...
A Hospice Care Doctor's Advice on Building a Wealthy Life with Jordan Grumet
27 Jun 2023
Contributed by Lukas
I have a very unique episode for you today that will hopefully help you take action in your life. I am joined by Jordan Grumet, hospice care doctor an...
You Accomplished Your Goal. What's Next?
26 Jun 2023
Contributed by Lukas
When someone asks us about our business goals, we generally tend to think about growth. No matter where we are in business, we almost always are looki...
My Advice for High School and College Grads
23 Jun 2023
Contributed by Lukas
I know that I have a lot of listeners of this show who listen while their kids are in the car. So because of this, I wanted to take the opportunity to...
Building a Marketing Plan You'll Actually Stick To with Lauren Tilden
22 Jun 2023
Contributed by Lukas
Lauren Tilden joins me to talk all things marketing strategy and addresses your psychology towards marketing. Personally, I think this episode can be ...
Should I Offer a Money Back Guarantee?
21 Jun 2023
Contributed by Lukas
Has a client ever asked you for a money-back guarantee? How did you respond? Many times, we are hesitant to offer something like this because we do...
Divorce, Finances and Stepping Into a New Chapter with Renee Bauer
20 Jun 2023
Contributed by Lukas
Renee Bauer joins me to discuss the financial side of relationships and offer some advice on how to make your relationship successful from the beginni...
What Your Numbers Are Trying to Tell You
19 Jun 2023
Contributed by Lukas
I had a power session with a client recently and discovered a few things that I think are applicable to most business owners. Understanding your cash ...
Questions to Ask Yourself as a CEO
16 Jun 2023
Contributed by Lukas
I'm a firm believer that the most quality advice you get is based on the quality of the questions you ask. There is no difference here between the ...
Identity, Ego and Money with Anthony Trucks
15 Jun 2023
Contributed by Lukas
Do you find yourself often feeling lost in your identity or unsure of how to get what you want out of life? Anthony Trucks found himself in this posit...
Overcoming Business Challenges: Strategies for Success
14 Jun 2023
Contributed by Lukas
Regardless of your position on the path to success in business, it is inevitable that you will encounter challenges. Every step you take towards eleva...
Understanding Criminal Tax Activity and The Repercussions with Robert Nordlander
13 Jun 2023
Contributed by Lukas
Have you ever wondered what the repercussions were for making a mistake on your taxes? Will you go to prison? Pay a huge fine? The thoughts that go th...
Why You Want to Build a Sellable Business
12 Jun 2023
Contributed by Lukas
I believe that all business owners should build their business from the perspective that it will one day be sold. I do not hold this opinion because I...
Get Back In The Driver's Seat Of Your Business Finances
09 Jun 2023
Contributed by Lukas
This episode is a replay of an interview that I did for the Earn Your Happy Podcast with Lori Harder. Here is the episode recap from Lori: Busi...
How to Generate Cash Without Increasing Price
08 Jun 2023
Contributed by Lukas
Are you looking to supercharge the cash flow in your business? Having a healthy cash flow is essential for growth and expansion. While many consider p...
Should You Pay Quarterly Tax Estimates?
07 Jun 2023
Contributed by Lukas
I have a non-traditional belief about quarterly taxes - don't pay them! That's not actually what I mean but I'll share what I often recommend to clien...
Positioning Yourself Well for a Tax Strategist with Grant Dougherty
06 Jun 2023
Contributed by Lukas
Grant Dougherty is a fellow tax professional and has a passion for education. I align closely with this as education is one of my passions as well and...
Why We Don't Hire Financial Help Fast Enough
05 Jun 2023
Contributed by Lukas
Today, I have a unique style of episode in store for you. We'll engage in a candid conversation with a business owner and delve into a question that I...
What is an Asset vs an Expense?
02 Jun 2023
Contributed by Lukas
This discussion aims to shed light on a seldom asked but valuable question, aiming to provide business owners with a comprehensive understanding of th...
Creating Community in Your Business with Teri Yu
01 Jun 2023
Contributed by Lukas
I am sitting down with Teri Yu, a serial entrepreneur with a wealth of experience in product development. Having previously worked at Asana and Micros...
Can You Deduct Your Clothing Purchases?
31 May 2023
Contributed by Lukas
There is a common question amongst business owners of when you can deduct your clothing expenses from your taxes. There are a few circumstances where ...
Do You Take Time to Appreciate Success? with Amanda McKinney
30 May 2023
Contributed by Lukas
I am joined by Amanda McKinney, a recognized thought leader and coach on Accidental Entrepreneurship. Amanda is also the author of "Why Not You? An Ac...
How Do I Know if I Need to Collect and Pay Sales Tax?
29 May 2023
Contributed by Lukas
I want to tackle a question that plagues many business owners: Do I need to collect and remit sales tax? This can be a complex question depending on y...
Tips for Negotiating Business Deals
26 May 2023
Contributed by Lukas
I am discussing the importance of negotiation in business and some tips to help you get ahead. Research and preparation are essential before entering ...
Synching Your Business with Your Cycle with Melissa Rodriguez
25 May 2023
Contributed by Lukas
I have the pleasure of speaking with Melissa Rodriguez, an inspiring force of nature who is not your average marketing expert. Melissa is a digital no...
Which Financial Professionals Do You Need in Your Business?
24 May 2023
Contributed by Lukas
When starting a business, it is important to have some professional assistance that fits the specific needs of your business. Generally, the first ...
Defining Your Vision for a Financially Free Life with Brian Luebben
23 May 2023
Contributed by Lukas
I am joined by Brian Luebben, an Entrepreneur, Podcaster, and Real Estate Investor on the show today. Brian has created multiple remote income sources...
How to Handle a Negative Business Review
22 May 2023
Contributed by Lukas
I want to discuss how bad reviews can actually be a positive opportunity for your business. I know that receiving negative feedback can be daunting, b...
How to Build a Solid Financial Foundation in Your Business
19 May 2023
Contributed by Lukas
Tune into this replay of an interview that I did for The Chris Harder Show with Chris Harder. Here is the episode recap from Chris: One of the ...
Starting and Growing a YouTube Channel with Augie Johnston
18 May 2023
Contributed by Lukas
I have the pleasure of discussing YouTube and the online world of long-form content creation with YouTube expert, Augie Johnston. Augie works with ...
Do You Need a CFO in Your Business?
17 May 2023
Contributed by Lukas
Why might a business need a CFO? Some businesses feel that they have a good grip on their finances and can handle everything on their own, which may b...
IRS Reporting Threshold for the 1099K - Roundtable Recap
16 May 2023
Contributed by Lukas
I recently attended an IRS roundtable on the new 1099K reporting threshold. The 1099K is a form that businesses receive when they process credit card ...
The Importance of Communicating Expectations in Business
15 May 2023
Contributed by Lukas
We often find ourselves disappointed when our expectations are not met, but have we set proper expectations in the first place? It's important to ensu...
How I Turned My Side Hustle Into My Full-Time Career
12 May 2023
Contributed by Lukas
Tune into this replay of an interview that I did for The Side Hustle Show with Nick Loper. Here is the episode recap from Nick: This week's gue...
Why 100% Employee Retention Should Not Be Your Goal with Jason Weinstein
11 May 2023
Contributed by Lukas
My husband Jason joins me on the show to discuss the topic of employee retention. We explore why having 100% employee retention may not be positive fo...
How to Pay Yourself Based on Your Business Structure
10 May 2023
Contributed by Lukas
A common question that I get is how to pay yourself as a business owner. This varies based on your business structure. I'll cover payment options for ...
Differentiating Yourself Based On Your Values
09 May 2023
Contributed by Lukas
I'll be sharing a scenario that occurred in my marketing mentorship group that highlights the importance of communicating your values as a differentia...
What is a W-9 and Who Needs One?
08 May 2023
Contributed by Lukas
Today we'll be discussing an important aspect of your business that you should revisit now to save yourself some time and headaches as the year progre...
Optimizing Operations Part 2 - Project Management with Cyd Rechtin
05 May 2023
Contributed by Lukas
This is part 2 of a mini-series with Cyd, the CMO/COO of my business and founder of The Creator's Attaché. As a business owner, you may be wonderi...
Optimizing Operations Part 1 - Auditing Your Systems with Cyd Rechtin
04 May 2023
Contributed by Lukas
For this two-part mini-series, I thought it would be fun to interview Cyd, the CMO/COO of my business and founder of The Creator's Attaché. Cyd is an...
Paypal and Venmo are Not Ideal Payment Processors For Your Business
03 May 2023
Contributed by Lukas
We are taking a deep dive into the world of payment processors. If you're a business owner, you know how important it is to have a reliable and secure...
What to Consider Before Taking Out a Business Loan
02 May 2023
Contributed by Lukas
I'm discussing the opportunity to get more cash into your business, in a realistic and feasible way, when you're feeling cash-strapped. It is essentia...
Are GoFundMe Donations Deductible?
01 May 2023
Contributed by Lukas
I'll be discussing the tax implications of contributing or receiving money through crowdfunding platforms such as Go Fund Me. It's important to unders...
Can I Deduct My Groceries?
28 Apr 2023
Contributed by Lukas
Have you ever wondered if you can expense your groceries? As an entrepreneur myself, I know that I need to be well-fueled to perform at my best, so sh...
Taxes for Rental Properties with Pat Leung
27 Apr 2023
Contributed by Lukas
Pat Leung, a seasoned tax and accounting professional with over two decades of experience in the real estate, private equity, and financial services i...
How to Hire Your Kids to Generate Tax Free Wealth
26 Apr 2023
Contributed by Lukas
We'll be discussing a unique strategy that can help you generate tax-free wealth: hiring your kids. Not only is it legal, but it also saves you money ...
Cash Flow Series Part 2: How to Maximize Cash Flow
25 Apr 2023
Contributed by Lukas
Welcome back to the second episode of our Cash Flow mini-series! Our previous episode discussed the significance of understanding cash flow and how it...
Cash Flow Series Part 1: How to Measure Cash Flow
24 Apr 2023
Contributed by Lukas
We're discussing the basics of a 2-dimensional vs a 3-dimensional profitability model and how having too narrow of a focus can cause a profitable busi...
Investing in Branded Merchandise Without Wasting Money with Amanda Hofman
21 Apr 2023
Contributed by Lukas
Today, I am speaking with Amanda Hofman, Co-Founder and CEO of Go To Market, a branded merchandise studio that specializes in sustainable and beautifu...
Investing in Your Digital Storefront with Lynzee Krohne
20 Apr 2023
Contributed by Lukas
Today, we welcome Lynzee Krohne to Keep What You Earn. Lynzee is the CEO and Founder of LEO + LAINE and also serves as the Lead Creative Director. Lyn...
Why Paying Yourself a Reasonable Salary is Critical for S Corp Owners
19 Apr 2023
Contributed by Lukas
As an S Corp owner, paying yourself a reasonable salary is a crucial strategy to maximize your income while minimizing your taxes. The advantage of an...
Deductions for Retreats and Events
18 Apr 2023
Contributed by Lukas
I want to talk about a topic that has been generating a lot of questions lately - retreat expenses. With the surge in retreats and business convention...
The Hidden Costs of Not Hiring a Tax Pro
17 Apr 2023
Contributed by Lukas
I am discussing why tax professionals are finding it more challenging to showcase their value in an era where machine learning and artificial intellig...
The Essential Numbers to Review on Your Tax Return
14 Apr 2023
Contributed by Lukas
I am breaking down how to read your federal tax return and understand what it all means. Of the most important aspects of your tax return is understan...
How to Hire a Tax Planner with Jackie Meyer
13 Apr 2023
Contributed by Lukas
I had the pleasure of speaking with Jackie Meyer, a seasoned CPA and tax professional with over 20 years of experience. We delved into the topic of ta...
CFO vs Accountant: Which is the Right Fit for Your Business?
12 Apr 2023
Contributed by Lukas
We're diving into the difference between a CFO and an accountant in your business. We'll explore the key differences between a CFO and an accountant, ...
How to Win the Game of Taxes and Wealth with Tom Wheelwright
11 Apr 2023
Contributed by Lukas
I am joined by Tom Wheelwright, CPA, CEO of WealthAbility®, Rich Dad Advisor, entrepreneur, international speaker, and bestselling author. In our d...
What is Considered Tax Deductible?
10 Apr 2023
Contributed by Lukas
Today we'll be discussing tax deductions for entrepreneurs. As a business owner, understanding what is deductible and what isn't can be crucial to kee...
How to Measure What Matters with Carlyn Bushman
07 Apr 2023
Contributed by Lukas
I have the pleasure of speaking with Carlyn Bushman, founder of Carlyn Bushman Consulting, a consulting group that helps female entrepreneurs accelera...
Investment and Retirement Planning for Business Owners with Pat Darby
06 Apr 2023
Contributed by Lukas
I'm excited to share with you my conversation with Pat Darby, Certified Financial Planner™ (CFP®) and Enrolled Agent (EA). Pat and I dive deep int...
3 Myths About Extensions
05 Apr 2023
Contributed by Lukas
We're talking about tax extensions and busting some common myths around them. Many people worry that filing for an extension could increase their risk...
Investing the Lazy Way with Chloe Daniels
04 Apr 2023
Contributed by Lukas
I am beyond thrilled to be joined by Chloe Daniels, better known as Clo Bare Money Coach on the internet. Whether you're an experienced investor or st...
Listen to This Before Shopping For a New Tax Pro
03 Apr 2023
Contributed by Lukas
I believe that it is important to find a tax professional who can provide comprehensive services year-round, rather than just during tax season. Many ...
Worry Less About Efficiency in Your Business
31 Mar 2023
Contributed by Lukas
One of the things that we're always taught in business school, operations management, or really in any field, is how to build efficiency in your busin...
Taxes for Gambling with Zak Zimbile
30 Mar 2023
Contributed by Lukas
If you've got an upcoming Vegas trip or even if you're just betting on your favorite sports team, Zak Zimbile has got some info to share with you! Zak...
Breaking the Cycle of Financial Fear
29 Mar 2023
Contributed by Lukas
If you struggle with the concept of finances, you cringe just hearing the word finances, or you feel like you should know more about finances than you...
Taxes for Real Estate Investors with Chris Picciurro
28 Mar 2023
Contributed by Lukas
As accountants, we get to specialize in a ton of different areas, from industry niches to specific client types and needs. As the host of this show, o...
3 Ways Your Business is Leaking Cash
27 Mar 2023
Contributed by Lukas
I'm pretty sure one of the biggest fears of any business owner is running out of cash. Cash is the lifeblood, it's oxygen, it's what keeps your busine...
My Costa Rica Story (Part 2): The How
24 Mar 2023
Contributed by Lukas
In the last episode, we went through the why behind our move to Costa Rica. But how did we actually get here? I'm going to share how we did it financi...
My Costa Rica Story (Part 1): The Why
23 Mar 2023
Contributed by Lukas
If you've been following along for a while, you know that Jason and I have a home in Costa Rica and spend several months there each year! After visiti...
Break the Cycle: Three Ways to Reduce What You Owe in April
22 Mar 2023
Contributed by Lukas
If you feel like you're in an endless cycle of owing taxes year after year, and you dread getting your tax return back, or you wish that you could red...
Getting Out of Your Own Way with Lindsey Mango
21 Mar 2023
Contributed by Lukas
Whether we like to admit it or not sometimes the number one thing holding us back from the success, business, and life that we dream of, is ourselves....
Financial Operations vs. Financial Management
20 Mar 2023
Contributed by Lukas
In our last episode, I introduced this idea of having someone in your business that is responsible for financial operations. I wanted to expand on tha...
Things You Should Not Hire an Accountant to Do
17 Mar 2023
Contributed by Lukas
Accountants are insanely valuable and versatile professionals. So much so, that it's actually really confusing what the hell an accountants job is and...
Think and Grow You with Chris Felton
16 Mar 2023
Contributed by Lukas
Your mindset is incredibly important, especially when it comes to your mindset towards your business and life as an entrepreneur. Being able to shift ...
Unlocking the Next Level of Revenue
15 Mar 2023
Contributed by Lukas
As a business owner, we're always chasing growth, we're always chasing that next thing, it feels like no matter what we do, we're always hungry for th...
Drown Out the Noise and Do Hard Things with Hannah Wells
14 Mar 2023
Contributed by Lukas
We're all absorbing so much information and advice every single day, from social media, our friends and family, our business colleagues, mentors, and ...