Chomp: Using AI to Map What People Really Think (with Kiko Zang)
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What problem does Chomp aim to solve in today’s information overload?
Every day we turn to the internet for answers about the world around us and increasingly about ourselves. But in the age of AI, deep fakes, misinformation, and endless content, how do we know what's real, what's not, and what we should actually believe? And what if AI could do more than help us find information? What if it could help us better understand ourselves, our behaviors, our interests, and even the digital footprint we leave behind? Today, I'm joined by Kiko Zhang, CEO and co-founder of Chomp, to explore how AI is changing the way we discover information, understand ourselves, and navigate truth. and an increasingly complex digital world. Let's get into it. Welcome to Lead with AI. I'm Dr. Tamara Ranal.
In each episode, we will take you behind the scenes with visionary leaders shaping the future of AI across public and private sectors. Join us as we explore groundbreaking projects and innovations that are transforming industries and making a real impact on people's lives. Let's dive in. Hello, everyone, and welcome back to another episode of Lead with AI. I'm your host, Dr. T, and I just want to thank you, thank you, thank you. Every week you show up, you listen, you like, you subscribe, you forward. And because of that, we hit number one in technology on Apple Podcasts last year. We are a W3 awardee, a Webby honoree. And it's all because of you, you, you, you, and the love and passion that you have for this podcast.
So thank you. It's also because of our great guests. And today I have a fascinating CEO and co-founder of a company called Chump. Welcome, Kiko Zhang. How are you, Kiko? I'm good. I'm glad to be here. Thanks for having me, Dr. T. Absolutely so glad to have you. So let's get into it because it's really a fascinating um AI innovation. So but before we get into Chomp. Talk to me about you. Who are you at your core? What is your passion? What's your background? And how did you ever go down this path of knowing that Chomp was needed?
Yeah. Um, so my name is Kiko. I actually grew up across I think four different continents. I was born in China. I uh went to I grew up in New Zealand when I moved there when I was twelve years old. I went to the US uh for college and then I actually went back to Asia, spent some time in Europe, in Berlin, more precisely, before coming back to the US. So these last like 30 or so years of my life has been a Lot of Going into different places where I obviously had a different set of culture, different set of understanding, and uh I spent a long time trying to understand new communities, new cultures, new people. Uh, what do they mean when they say certain things? What is the like the cultural uh norm in that area and how do I behave in a way that can fit in?
So I spent my entire life really wanting to understand people, understanding the differences between um how culture and how experiences are shaping people. Um, only to find out that we're not so different under the hood, right? Like underneath it all. Yet um I think partly internet or partly, you know, other other forces has made us believe that we're very different from each other. So it's become almost my life's mission. Actually it is my life's mission to figure out the shared reality between people and find common ground in places that are maybe being forgotten or hard to see. Um that was something I did a lot in my career. And it evolved into the mission and the vision for Chom.
You know, that is so wonderful. I tell people I I'm having conversations with people all the time, um, with what's going on now currently, what's going on in the past. And I'm like, at the end of the day, we're all human. We all love, we all breathe, we all sleep, we love who we love, you know. Um And we we have so much more in common than we do in difference is how I see it. So great passion. Love that.
And I and I think you're you're a hundred percent correct, but if you look at the sentiment that has evolved in the last few years, um there is a report called the Edelman Truth uh Trust Barometer. So it is a report that's released by uh one of the biggest like publicity agencies, Edelman.
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Chapters
8 chapters
1
What problem does Chomp aim to solve in today’s information overload?
0:00–5:02
2
How does the Edelman Trust Barometer illustrate the rise of digital insularity?
5:02–11:16
3
Why did Kiko transition Chomp from a crypto‑focused product to a mainstream app?
11:16–14:51
4
What is the “first‑order vs. second‑order belief” gap that Chomp measures?
14:51–20:14
5
How does Chomp’s algorithm combine private answers and public predictions to reveal hidden opinions?
20:14–26:01
6
In what ways can Chomp’s data improve AI models like emoji‑preference training?
26:01–31:59
7
What is the long‑term vision for Chomp as a “Wikipedia of opinions”?
31:59–37:41
8
How does Chomp address privacy, ethics, and data protection for its users?
37:41–44:41
Speakers
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