Living The Red Life
Episodes
How a Small-Town Realtor Became One of Canada’s Best
27 Apr 2026
Contributed by Lukas
Terence Tait, founder of Yukon’s Real Estate Advisors, reveals what it really takes to succeed in a market where hustle matters more than hype. From...
B Cross Founders Building a Western Brand
24 Apr 2026
Contributed by Lukas
Tanner Bryson and Christa reveal how B Cross Performance Horses, Horse Around Adventures, and Tanner Bryson Art Studio are built around more than hors...
Austin St. John: From Power Ranger to Real-Life Warrior Mindset
07 Apr 2026
Contributed by Lukas
Austin St. John is an iconic actor and martial artist celebrated for his role as the original Red Power Ranger, Jason Lee Scott, in the Mighty Morphin...
27th U.S. Secretary of Defense Mark Esper: Power, Leadership, and Life-or-Death Decisions
02 Apr 2026
Contributed by Lukas
Mark Esper is a seasoned national security leader who served as the 27th United States Secretary of Defense. With a foundation built on decades of mil...
Bunker Performance Lounge Founders Reveal How to Build a Thriving Music Community
31 Mar 2026
Contributed by Lukas
Jeremy Berg, John Crawford, and Candace Crawford are the co-owners of the Bunker Performance Lounge and Cafe located in Stratford. This discussion del...
From Chemist to Cannabis Mogul: The Mindset That Changed Everything
30 Mar 2026
Contributed by Lukas
Kristen Abelon, an author, chemist, coach, and entrepreneur, shares her intriguing journey ...
She Built a $2.4B Empire by Mastering Consistency and Purpose
30 Mar 2026
Contributed by Lukas
Melissa C. Butterworth, a powerhouse in the world of entrepreneurship and personal development, is also known as 'Mel B, the warrior for women'. Melis...
Author of “The Unspoken Word” on Breaking Silence and Empowering Victims
30 Mar 2026
Contributed by Lukas
Ahlaianne Garfinkel, a knowledgeable advocate against domestic violence and author of "The Unspoken Word", draws parallels between her work with dome...
From Model to AI Storyteller: Building a Viral Creative Brand
30 Mar 2026
Contributed by Lukas
Victoria Toplansky, aka Holly Treats, is a multi-talented artist and AI enthusiast. The conversation traverses through their experiences in content cr...
Founder of Girlz Who Sell on Teaching DEI Through Children’s Books
13 Mar 2026
Contributed by Lukas
Heidi Solomon Orlick, a visionary leader and advocate for DEI, and the founder of Girlz Who Sell, to explore her expansive career journey and her tran...
Neuroscience Expert & Attorney on How Stress Hijacks the Brain and Business Decisions
13 Mar 2026
Contributed by Lukas
Dr. Jennifer Sweeton is an accomplished psychologist who also practices law. The conversation delves deeply into the intersections between psychology,...
Dance Studio Owner on Turning Passion Into Discipline and Shaping Lifelong Confidence
13 Mar 2026
Contributed by Lukas
Robin Snyder, a dedicated dance educator and studio owner, to discuss the transformative power of dance and its role in shaping disciplined, creative ...
Top Neurology Chiropractor on the Three Hidden Stressors Destroying Your Health
13 Mar 2026
Contributed by Lukas
Dr. John Bergman, a renowned chiropractor with a focus on neurology, sheds light on the deficiencies of the current "sick care system," advocating for...
Healthcare Entrepreneur on Leadership, Compassion and the Future of Modern Medicine
09 Mar 2026
Contributed by Lukas
Amy Bogue, a dedicated healthcare professional, shares her journey from nursing to becoming a healthcare entrepreneur, detailing how her experiences, ...
The "Tattoo Dentist" on Why Discipline Beats Motivation Every Time
09 Mar 2026
Contributed by Lukas
Jonathan Wong, the multifaceted "tattoo dentist", delves into his journey from being an entrepreneurial dentist to a lifestyle advocate who underscore...
Forensic Psychologist on Rewriting Your Life After Trauma
09 Mar 2026
Contributed by Lukas
Dione Johnson, a forensic psychologist and motivational speaker, whose journey from personal setbacks to political aspirations offers powerful lessons...
Founder of The Rosewood Group on Mindset, Leadership, and Rapid Business Growth
05 Mar 2026
Contributed by Lukas
Victoria Bowman, founder of The Rosewood Group, shares her journey from humble beginnings to becoming a successful entrepreneur, focusing on the cruci...
Transformation Strategist: Aligning Spirituality and Real-World Success
28 Feb 2026
Contributed by Lukas
Tessany Layher, a vibrant and charismatic figure in the world of manifestation and personal development, to discuss the power of manifestation and per...
Multi-Million Dollar Project Executive Turned Passion Into a Bakery Empire
16 Feb 2026
Contributed by Lukas
Keshia S. Davis is an innovative entrepreneur and DJ. Known for her ability to harmonize her corporate experience with her passion for baking, Keshia,...
Founder of Glluz Tech: The Ultimate CEO Networking Weapon Revealed
16 Feb 2026
Contributed by Lukas
Jay Skipworth, a seasoned entrepreneur and visionary behind Glluz and Glluz Tech, shares his insights on how athletic activities, like a casual round ...
Pediatric Therapy Founders: Turning Compassion Into a Sustainable Enterprise
09 Feb 2026
Contributed by Lukas
Lacy Helms and Krisitin Ceriani are dynamic entrepreneurs who bring a wealth of experience in pediatric therapy and a passion for addressing support s...
Telehealth Founder Reveals the Exact System to Launch Profitable Virtual Clinics
21 Jan 2026
Contributed by Lukas
Jessica Lynne White is a seasoned entrepreneur revolutionizing the Telehealth industry. Jessica shares her unconventional journey from physical therap...
Top Leadership Coach: Transforming Potential Into Purpose-Driven Influence
14 Jan 2026
Contributed by Lukas
Deketa Tranae, a leadership coach who focuses on building impactful leaders. This episode delves into Tranae's approach to leadership development, emp...
Serena Williams’ Winning Formula: From World Champion to Elite Business Leader
19 Dec 2025
Contributed by Lukas
Serena Williams is an iconic tennis player recognized as one of the greatest athletes of all time. In this captivating episode we delve into Serena's ...
Horse Industry Trailblazers: What It Really Takes to Ride at the Highest Level
17 Dec 2025
Contributed by Lukas
Kristin and Zach Hardin. They share insights into the equestrian lifestyle, explore the relationship between horse and rider, and discuss the transfor...
Horse & Rider Ventures: How Authenticity Built a Western Lifestyle Brand
16 Dec 2025
Contributed by Lukas
Tanner Bryson and Christa Brunori, two dynamic individuals who've devoted their lives to the horse industry through their company, Horse and Rider Ven...
The Mastropieri Group: The Discipline and Structure Fueling 2,000 Homes Sold
15 Dec 2025
Contributed by Lukas
Larry Mastropieri is a distinguished real estate broker and entrepreneur, known for achieving over $100 million in annual sales, translating to more t...
Real Estate Industry Leader: What It Takes to Win in Any City
04 Dec 2025
Contributed by Lukas
Justin Colby is a prominent real estate investor, coach, and host of the "Science of Flipping" podcast. Renowned for his vast experience in the indust...
Founder of Elite Pain Doctors: Ending Chronic Pain Without Opioids
01 Dec 2025
Contributed by Lukas
David Segraves is the founder of Elite Pain Doctors, an interventional pain management group that provides non-opioid solutions for chronic pain suffe...
Lolo Jones: World Champion Mindset for Reinvention and Resilience
18 Nov 2025
Contributed by Lukas
Lolo Jones is world-renowned athlete famous for her tenacity and competitive spirit. She is a four-time world champion and three-time Olympian, having...
Xvertuz Co-Founders: Turning Vape Bans into Business Breakthroughs
17 Nov 2025
Contributed by Lukas
Debbie and Denna are the co-founders of Xvertuz, an innovative smoke shop chain aimed at creating a vibrant and welcoming customer experience. Despite...
Founder of Shattered Into One: Breaking Free from the Victim Mindset
10 Nov 2025
Contributed by Lukas
Jessica Conrad, a dynamic figure in mental health advocacy and trauma support, shares her personal journey from overcoming adversity and abuse to beco...
Founder of Making Choices, Inc.: The Long-Game Mindset Behind Lasting Success
03 Nov 2025
Contributed by Lukas
Rachelle Brooks-Blue, an inspiring leader and founder of Making Choices, Inc., shares her remarkable journey from education to entrepreneurship. Rache...
Founders of Altera Aesthetix: Restoring Confidence, Not Just Faces
27 Oct 2025
Contributed by Lukas
Janie Futch and Martina Kolovich, co-founders of Altera Aesthetix, delve into the intricacies of the aesthetic industry. Set against the backdrop of a...
He Built a Real Estate Empire Without Spending a Cent
20 Oct 2025
Contributed by Lukas
David Webb, the "No Money Millionaire," who shares his unconventional path to real estate success without using his personal funds. David opens up abo...
How a Trophy Maker Built a Legacy Beyond Awards
13 Oct 2025
Contributed by Lukas
Jim Gano, a seasoned crown jeweler and franchise owner of Crown Trophy, shares insights into his vibrant career, the ethos driving his service to othe...
Creative Entrepreneur Who Beat the Odds and Found Her Divine Calling
06 Oct 2025
Contributed by Lukas
Diona Nicole Murray, a multifaceted creative, website designer, and advocate for women's reproductive health, opens up about her journey through persi...
Turning Pain Into Power Through Homesteading
29 Sep 2025
Contributed by Lukas
Cait Casey, an inspiring woman of power and the CEO of Urban Homesteadings. Listen in as Cait shares her profound journey from military service to mot...
From Potato Guns to ClickFunnels: Russell Brunson’s Billion-Dollar Journey
22 Sep 2025
Contributed by Lukas
Russell Brunson, a legendary marketer and entrepreneur, offers listeners a journey through Russell's inspiring story, starting from his early days of ...
Icon. Fighter. Founder: Dolph Lundgren’s Story
15 Sep 2025
Contributed by Lukas
Dolph Lundgren is a renowned Swedish actor, director, producer, and now entrepreneur. He is celebrated for his iconic role as Ivan Drago in "Rocky ...
Turning a Childhood Dream into a Thriving Auto Body Business
08 Sep 2025
Contributed by Lukas
Shannon Christian, founder and president of Shannon’s Auto Body Collision Repair Shop, turned a childhood passion for cars into a thriving busine...
Winning Gold with a Broken Neck: Kurt Angle's Unyielding Willpower
01 Sep 2025
Contributed by Lukas
Kurt Angle. Known for his laser-focused determination, Kurt discusses how he overcame significant adversity, including winning an Olympic gold medal w...
The Art of Branding: Lessons from Chubbies Success Story
18 Aug 2025
Contributed by Lukas
Preston Rutherford is a renowned brand product owner, co-founder, and entrepreneurial expert known for his role in establishing Chubbies, a successful...
Ditching Opiates: How Cannabis Changed My Life and Business
11 Aug 2025
Contributed by Lukas
Brianna Banks, the determined co-founder of WakenBakery. From a life-altering injury to establishing a flourishing cannabis-infused coffee and bakery ...
3x Ms. Olympia Champion on Winning While Broken w/Whitney Jones
04 Aug 2025
Contributed by Lukas
Whitney Jones is a trailblazer in the fitness world, best known for winning the prestigious Ms. Olympia title three times—a feat made even more rema...
Hear How Clinical Matchmaking is Changing Lives w/Tiana Zang
31 Jul 2025
Contributed by Lukas
Tiana Zang, a dynamic and authentic connector of people, has transitioned from a 20-year career in hospice and palliative care to the realm of clinica...
Forests, Fame & the Fight Against Deforestation with Aaron Elton
28 Jul 2025
Contributed by Lukas
Aaron Elton, a pioneer in sustainable business devoted to combating deforestation. With earnest passion and innovative approaches, Elton recounts his ...
Emmy-Award-Winning Reporter Interviews Rudy Mawer
16 Jul 2025
Contributed by Lukas
Todays episode the main guest is the host, Rudy Mawer. A distinguished entrepreneur and marketing expert known for his success in building multimillio...
Changing The Narrative & Empowering Women in a Male-Dominated Field
10 Jul 2025
Contributed by Lukas
Dusty Dawn, president of Firehouse Dolls, shares her innovative efforts to transform a traditional firefighter calendar into a platform promoting wome...
Eric Winter & Roselyn Sánchez on Love, Legacy, and Launching a Business in the Spotlight
26 Jun 2025
Contributed by Lukas
About the Guest(s):Roselyn Sánchez is a talented Puerto Rican actress, singer, songwriter, producer, and writer, known for her dynamic presence in Ho...
Why ADD Might Be Your Greatest Superpower in Business
19 Jun 2025
Contributed by Lukas
Gene Kopczyk, an innovative entrepreneur, speaker, and bestselling author shares his inspiring journey from working midnight shifts at a donut shop to...
The Untold Story of Karate Kid’s Villain – Martin Kove Reveals All!
12 Jun 2025
Contributed by Lukas
Martin Kove, a legendary actor best known for his iconic role as John Kreese in The Karate Kid and Cobra Kai. With over 200 screen credits and decades...
The Triangle Method: Brian Tracy’s Framework for Effective Leadership
26 May 2025
Contributed by Lukas
Brian Tracy’s journey to success is rooted in timeless principles of personal development, starting with the importance of dreaming big and cultivat...
Harold Perrineau: The Struggles They Don’t Tell You About in Acting
22 May 2025
Contributed by Lukas
Harold Perrineau, acclaimed actor best known for roles in Lost, Oz, and Romeo + Juliet, joins the show for an inspiring and deeply personal conversati...
TV Star Howie Mandel on Success & Showbiz
15 May 2025
Contributed by Lukas
Howie Mandel, the legendary comedian, actor, and entrepreneur, joins the conversation to share insights into his unique journey through business, mind...
Julie Edmonds on Subconscious Healing for High Performers
01 May 2025
Contributed by Lukas
SUMMARYJulie Edmonds, an expert in energy healing and hypnotherapy shares her transformative approach to mindset, energy, and subconscious healing. Ha...
Vivian Phillips on Creating Impact Through Purpose, Not Profit
25 Apr 2025
Contributed by Lukas
Vivian Phillips, a transformational leader and spiritual strategist. Here to discuss a vital shift in entrepreneurship: moving from a profit-driven to...
Atena Peglar on Funnel-Free Lead Gen & Multi-Language AI
21 Apr 2025
Contributed by Lukas
Atena Peglar, an AI strategist and founder of Yours Business Lab, shares her revolutionary insights on using AI to scale businesses. She has helped th...
Keith Duke & Mike Patrick on Accidental Innovation
18 Apr 2025
Contributed by Lukas
SUMMARYKeith Duke and Mike Patrick, co-founders of Vital Coat. With decades of experience in construction and wood preservation, the long-time friends...
How Polly Benson Beat Copycats and Built a Purpose-Driven Brand
16 Apr 2025
Contributed by Lukas
Polly Benson, a passionate occupational therapist turned entrepreneur shares her incredible journey of invention, impact, and business growth. Creator...
Garret J. White on Why Modern Men Are Lost
11 Apr 2025
Contributed by Lukas
SUMMARYGarret J. White, entrepreneur, speaker, and founder of Wake Up Warrior, joins the show to deliver one of the most raw, honest, and transformati...
Mark Kohler on Bulletproofing Your Wealth Between $250K–$1M+
08 Apr 2025
Contributed by Lukas
SUMMARYMark Kohler, a top tax attorney, CPA, and best-selling author, joins the show to break down powerful tax and wealth-building strategies specifi...
How Angela Ardolino Turned Her Dog’s Cancer into a Movement
03 Apr 2025
Contributed by Lukas
SUMMARYAngela Ardolino, a passionate entrepreneur, holistic pet wellness expert, and founder of CBD Dog Health, shares her journey from frustrated pet...
Nick Huzar on Innovation, Failure & the Treasure Hunt That Became OfferUp
27 Mar 2025
Contributed by Lukas
SUMMARYNick Huzar, the CEO and co-founder of OfferUp, a widely popular local marketplace app, joins the podcast to discuss his journey and offer insig...
Justin Day’s Journey From Freelancer to System-Built CEO
20 Mar 2025
Contributed by Lukas
SUMMARYJustin Day, founder of Swarm System, joins the show to unpack the systems and mindset shifts that have helped him build and scale his business ...
Julie Hutchinson on Stress, Sleep, and the Science of Elite Success
10 Mar 2025
Contributed by Lukas
SUMMARYJulie Hutchinson, an expert in neuroscience, resilience training, and high-performance coaching, joins the conversation to share powerful insig...
Filip Lundstedt on Turning Insurance Into a Profit Machine
06 Mar 2025
Contributed by Lukas
SUMMARYFilip Lundstedt, a seasoned insurance strategist and entrepreneur, joins the podcast to break down the hidden opportunities in insurance that m...
Inside the Mind of Tech Leader Mahesh Guruswamy
03 Mar 2025
Contributed by Lukas
SUMMARYMahesh Guruswamy, a seasoned tech leader and author, joins the podcast to share invaluable insights on entrepreneurship, business strategy, and...
How Matthew Wadiak Is Disrupting the Beverage Industry
27 Feb 2025
Contributed by Lukas
SUMMARYMatthew Wadiak, co-founder of Blue Apron, joins the show to share his incredible journey of building one of the most well-known meal kit ser...
The Tax Loopholes You’re Missing - Carter Cofield
24 Feb 2025
Contributed by Lukas
SUMMARYCarter Cofield, a tax strategist and financial expert, joins the show to break down the biggest tax-saving strategies that business owners and ...
From Terrible Dancer to YouTube Sensation - Matt Steffanina
20 Feb 2025
Contributed by Lukas
SUMMARYMatt Steffanina, a world-renowned dancer, choreographer, and YouTube sensation, joins the conversation to share his journey from an awkward beg...
Jay Abraham Reveals His Top 3 Business Strategies for Massive Success
17 Feb 2025
Contributed by Lukas
Jay Abraham is a renowned business strategist, marketing expert, and author known for his work in helping companies maximize their profitability, opti...
High Performance Habits of Successful Entrepreneurs
13 Feb 2025
Contributed by Lukas
SUMMARYMaggie Perotin, a business and leadership coach and founder of Stairway to Leadership, joins the podcast to share her journey from corporate bu...
How Tanner Chidester Scales Businesses Without Burnout
10 Feb 2025
Contributed by Lukas
Tanner Chidester, a successful entrepreneur and business scaling expert, shares his valuable insights on how to effectively navigate the challenges of...
Why It’s NOT Too Late to Start a Podcast w/Justin Colby
06 Feb 2025
Contributed by Lukas
Justin Colby, a highly successful real estate investor, entrepreneur, and podcast host, joins the show to share his insights on podcasting, marketing,...
Facebook Groups in 2025: The Secret to Building a Thriving, High-Engagement Community
04 Feb 2025
Contributed by Lukas
Natosha Navarro and Anisa Crespo, co-founders of the Million Dollar Moms Society, join the podcast to share their expertise in building and monetizing...
Daymond John - Building a FUBU Empire, Shark Tank, Partnerships, & Much More!
29 Jan 2025
Contributed by Lukas
Daymond John, known for his role as a "Shark" on Shark Tank and his work with FUBU, shares his journey of entrepreneurship, brand-building, and balanc...
Key Lessons From Building Household Brands With Chelsea Grayson
23 Jan 2025
Contributed by Lukas
Chelsea Grayson, a distinguished business leader with vast experience in both law and high-profile executive roles, joins the podcast to discuss her i...
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice
20 Jan 2025
Contributed by Lukas
Terry Rice, a business consultant and expert in helping entrepreneurs scale their offerings to attract larger corporate clients. Terry shares his jour...
The Secret Sauce Of This Chocolate Brand's Success
14 Jan 2025
Contributed by Lukas
Barbara & Andreas Dolleschal, founders of Zotter Chocolate and the e-commerce agency Smargesy, share their journey of scaling their chocolate busi...
The Secret to Building a Subscription Empire – Insights from Fab Fit Fun Co-Founder Daniel Broukhim
09 Jan 2025
Contributed by Lukas
Daniel, an accomplished entrepreneur and founder of a leading subscription e-commerce brand, joins the discussion to share his journey of building a s...
The No BS Way To ACTUALLY Achieve Your Goals This Year
01 Jan 2025
Contributed by Lukas
Happy New Year!In this episode, i delve into probably the most talked about thing right now, Goals! I delve deep into the importance of creating syste...
The Dark Side of Fame & Success w/Nutsa Buzaladze
23 Dec 2024
Contributed by Lukas
Nutsa Buzaladze, a talented and rising singer who shares her unique journey in the music industry. Nutsa discusses her early influences and how music ...
How To Overcome Any Set Back w/The Come Back Coach To The Stars Tim Storey
19 Dec 2024
Contributed by Lukas
Tim Storey, a renowned author, speaker, and life coach, shares his inspiring journey from growing up in Compton to becoming a successful global speake...
How to Build a Team You Can Rely On w/Betrayal Trauma Expert Beth Fischer
16 Dec 2024
Contributed by Lukas
Beth Fischer, a therapist and expert in betrayal trauma. In todays episode she shifts her focus to the process of expanding from a solopreneur to buil...
Maximising Your Events With Bill Allen
12 Dec 2024
Contributed by Lukas
Bill Allen, a seasoned real estate investor and entrepreneur, brings a wealth of experience in event hosting, business strategy, and personal growth. ...
Dominating Your Business As A Solopreneur With Elaine Pofeldt
09 Dec 2024
Contributed by Lukas
This episode features Elaine Pofeldt, an acclaimed journalist, author, and expert on solo entrepreneurship. Best known for her book The Million-Dollar...
Find Untapped Markets & Dominate with the Blue Ocean Strategy
05 Dec 2024
Contributed by Lukas
In this episode, I dive into the concept of the Blue Ocean Strategy and how it can help you stand out in today’s competitive business world. I explo...
Company Exits The Smart Way With Ryan Daniel Moran
28 Nov 2024
Contributed by Lukas
Ryan Moran, an entrepreneur and investor known for his expertise in e-commerce and brand-building, shares the incredible story of how he sold his comp...
Secrets To Success From Finanical Master Greg Herlean
25 Nov 2024
Contributed by Lukas
In this episode, Greg Herlean, a renowned entrepreneur and expert in financial independence, shares his insights into building wealth through smart in...
Leap Frog Your Way To The Top With Jonathan Goodman
21 Nov 2024
Contributed by Lukas
In this episode, fitness entrepreneur and author Jon Goodman shares insights from his journey of professional growth and personal reinvention. He emph...
10 Disciplines to Maximize Your Impact & Inner Peace w/Gino Wickman
18 Nov 2024
Contributed by Lukas
In this episode, we’re joined by Gino Wickman, a renowned entrepreneur, author, and creator of the Entrepreneurial Operating System (EOS). Gino shar...
The Key to Podcast Success in 2025 w/John Lee Dumas
14 Nov 2024
Contributed by Lukas
This podcast episode dives into the journey of building a successful brand by mastering a single focus and delivering consistent value. The guest shar...
Facebook in 2025: A Glimpse Into the Future w/Ralph Burns
11 Nov 2024
Contributed by Lukas
In this episode, marketing expert Ralph Burns, known for his deep expertise in Facebook advertising and successful agency leadership, breaks down the ...
Consistent $$$ Without Ads using The Bullet Method w/Todd Brown
07 Nov 2024
Contributed by Lukas
Todd Brown. A highly respected marketing expert and one of the most sought-after authorities on marketing funnels and direct response strategies. In t...
Growing Diet Doctor to Over 500k Daily Website Hits w/Dr Andreas Eenfeldt
04 Nov 2024
Contributed by Lukas
This interview explores innovation in health technology, focusing on the creation of user-friendly tools that simplify nutrition tracking and health m...
Amplify Your Reach w/Joe Pulizzi's Content Tilt Method
31 Oct 2024
Contributed by Lukas
Joe Pulizzi, a renowned content marketing expert and author, shares valuable insights into building a sustainable content strategy in this conversatio...
Building a Million $ Business WITHOUT Ads! w/Tori Dunlap
28 Oct 2024
Contributed by Lukas
Tori Dunlap, founder of *Her First $100K* and the bestselling author of *Financial Feminist*, who shares her expertise on organic growth, audience eng...
The Entrepreneur’s Edge: Dave Meltzer's Triple A Strategy
24 Oct 2024
Contributed by Lukas
David Meltzer, a renowned entrepreneur, author, and speaker known for his expertise in business and personal development. He shares invaluable insight...
Mastering Engagement & Messaging With Your Audience w/Dr Jen
21 Oct 2024
Contributed by Lukas
Dr. Jen Fraboni, a renowned physical therapist and social media influencer, joins the show to discuss her unconventional journey in healthcare and per...