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Living The Red Life

Vivian Phillips on Creating Impact Through Purpose, Not Profit

Fri, 25 Apr 2025

Description

Vivian Phillips, a transformational leader and spiritual strategist. Here to discuss a vital shift in entrepreneurship: moving from a profit-driven to a purpose-driven mindset. Vivian shares her personal journey, explaining that her path was more a manifestation of destiny than a strategic plan. Throughout the episode, she highlights the societal conditioning that pushes people towards profit and how true fulfillment comes from aligning business and life with deeper purpose and spiritual calling.Vivian dives into why entrepreneurs often lose sight of their original passion and how they can reconnect with it. She offers actionable advice, such as taking purpose activation surveys, embracing pivots, and seeking spiritual alignment rather than chasing external validation. Together, they unpack the importance of redefining success beyond money, fostering personal transformation, and creating a legacy grounded in meaningful impact.CHAPTERS02:28 - Stepping Into Destiny04:20 - Why Society Conditions Us Toward Profit06:25 - Awakening the Shift: Capitalism, Religion, and Purpose08:08 - Finding Your Path Through the Purpose Activation Survey10:07 - The Spiritual Dimension of True Purpose12:11 - From Inner-City Roots to Spiritual Strategist13:27 - Facing the Fear of Pivoting Your Life Path15:07 - Spiritual Coaching: The New Frontier for EntrepreneursGUEST DETAILSIG - ms_vivianphillipsWebsite - https://www.msvivianphillips.com/Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

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Transcription

Chapter 1: What is the main topic of this episode?

0.109 - 4.752 Rudy Mawer

Why are you so focused on helping people really shift that narrative from profit to purpose?

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Chapter 2: How can we shift from profit to purpose in entrepreneurship?

5.173 - 20.924 Vivian Phillips

It wasn't something I planned. I think it was really a manifestation of destiny. And as I stepped into, you know, just being the person that I believe God created me to be, the path started to shift.

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20.964 - 25.608 Rudy Mawer

Why do you think so many people are so profit focused these days versus purpose driven?

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25.948 - 29.089 Vivian Phillips

Well, there's no question we live in a capitalistic society.

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Chapter 3: Why are we conditioned to chase profit over purpose?

29.229 - 53.816 Rudy Mawer

Obviously, you need profit to pay the bills and impact the world. Right. But you need to do it with purpose. So let's talk about tactical ways or ways to start to find purpose in life. You maybe got a point in your business that's doing well or it's starting to go well and you're losing sight of the purpose. Do you have any recommendations on how to? Absolutely.

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53.876 - 54.956 Vivian Phillips

So one of the first things

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56.365 - 70.075 Vivian Phillips

My name is Rudy Moore, host of Living the Red Life podcast, and I'm here to change the way you see your life in your earpiece every single week. If you're ready to start living the red life, ditch the blue pill, take the red pill, join me in Wonderland and change your life.

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70.415 - 90.111 Rudy Mawer

Hello and welcome back to another episode of Living the Red Life. Today we're going to have a really great discussion that I think a lot of entrepreneurs need and want, and I'm really excited for it. It's about not just chasing profit, but chasing purpose. Vivian's with me today, and that's what she's really focused on, changing the narrative of entrepreneurship. So super excited.

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Chapter 4: What is the Purpose Activation Survey and how can it help?

90.151 - 90.952 Rudy Mawer

Welcome to the show.

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91.332 - 93.174 Vivian Phillips

Thank you, Rudy. It's good to be here.

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Chapter 5: What are the spiritual dimensions of true purpose?

93.354 - 95.716 Rudy Mawer

And you're wearing your red if you're watching the video.

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95.736 - 96.997 Vivian Phillips

All right, I'm with it.

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Chapter 6: How can fear impact our ability to pivot in life?

97.898 - 107.787 Rudy Mawer

So let's talk about it. Let's open up. What's your story to get here today? And why are you so focused on helping people really shift that narrative from profit to purpose?

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108.191 - 140.827 Vivian Phillips

It wasn't something I planned. I think it was really a manifestation of destiny. And as I stepped into, you know, just being the person that I believe God created me to be, the path started to shift. But when I look back as a child, Everything that I'm doing now, I really was doing as a kid. But now I just have all these components around me that are more intentional, more focused.

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Chapter 7: What is the role of spiritual coaching for entrepreneurs?

141.267 - 158.754 Vivian Phillips

And of course, you know, I'm a grown person now. Or sometimes I am. So I think I'm just stepping into what was set up for me before before time.

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159.435 - 168.358 Rudy Mawer

Yeah. So I love that. And why do you think we've got you know, why do you think so many people are so profit focused these days versus purpose driven?

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168.7 - 198.795 Vivian Phillips

Well, there's no question we live in a capitalistic society. And particularly here in America, we are very... Everything's for sale in America. If you can sell it, there's somebody who will buy it, right? I think we were socialized to chase things, to move the economy, to... fulfill the lust of what other people have and so forth and so on.

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199.275 - 227.627 Vivian Phillips

And I think because things are so challenging and so different as we go further into time, People are more hungry for something more because there's no end to feeding greed. There's no end. There's no end to profit. I mean, like you can just go and go and go and go. But at the end of the day, that doesn't satisfy you.

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227.867 - 232.51 Rudy Mawer

Yeah. Yeah. I mean, I think the entrepreneurial mission is where you can combine both.

232.69 - 232.91 Vivian Phillips

Yes.

232.99 - 253.402 Rudy Mawer

Right. Because obviously you need profit to pay the bills and employees and impact the world. Right. But you need to do it with purpose. Right. And I do meet so many entrepreneurs where and they'll tell me, you know, especially older entrepreneurs, they're like, Rudy, at one point I was making millions of dollars, but I didn't I didn't feel like good about what I did.

253.422 - 257.145 Rudy Mawer

I didn't enjoy what I did anymore. It was just numbers driven.

257.285 - 257.525 Vivian Phillips

Right.

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