Show notes
Leslie Kuster is a multiple seven figure ecommerce brand owner whose business Back From Bali offers women bohemian chic clothing ethically made in Bali. The success of Back from Bali affords Leslie the life of her dreams, and she is passionate about igniting and inspiring other women entrepreneurs to rise while they create the financial and personal freedom they crave. Leslie empowers women to live their true freedom by teaching them how to create a business that aligns with their deeper core values enabling women to work in a way that brings ease and flow into their daily lives so they can live truly fulfilled.Leslie discusses her journey from being a silent observer of gendered financial roles to becoming a beacon of success and autonomy. As Leslie shares how she challenged the beliefs she created in childhood and significantly scaled her Bali clothing business from five figures to multiple millions in revenue, she emphasizes the importance of mindset shifts, focused effort, and the power of seeking mentorship. Leslie now believes that it's never too late to redefine financial success, and shares strategies for prioritizing and taking action in business. The conversation underlines that financial freedom and success are deeply connected to one's beliefs and actions, encouraging listeners to challenge their money stories and pursue their financial goals fearlessly.“I believed that having more money and focusing on money would make me a superficial person who wasn't spiritual. These were my beliefs and I started to go okay, so why do you think having more success is going to take away your freedom? And I started to write down in my journal things like: "More success, well, I won't have freedom." And then I changed it to: "I have more success and I have a lot of freedom; I have a lot of money and I'm a very giving, spiritual person." I started to change the mindset and this was what changed everything. And that was it. I was going in a whole new direction.” - Leslie KusterKey takeaways:-You will never be alone. Leslie shared her decision to take some insurance money she had received, quit her job and travel alone to Bali. Though she was scared, her cousin Jennifer assured her that she would never be alone. When you travel with a girlfriend, when you travel with another partner, you're not as apt to meet other people. But when you're traveling alone, people come up to you, and you go up to others.This is true for the entrepreneurial journey in general. Once you take the leap, you will be introduced to people and situations that you wouldn’t encounter otherwise.-The knowledge of what you DON’T want to do can fuel your journey, in the absence of a vision of where you’re going. Leslie returned from her trip and decided to launch her business, importing children’s clothing from Indonesia to sell at street fairs. She acknowledges that she was brave, but to her the idea of going into a company again was worse than the fear of trying to make something new work. -Once you have an idea, take action! So many of us think: I’ll do that eventually, after I put my website together, after I do this or that. Leslie attributes her success to her ability to see the big vision, break it down into the action steps needed and then make them happen. She also was very clear that she did not want to take on debt to fund her business. So she intentionally started small and grew the business over time. -Recognize your money story and the impact it is having on your life. Leslie had a belief that more business success would take away her freedom, and that having more money would make her a superficial person who wasn't spiritual. She changed her mindset to: I have more success and I have a lot of freedom. I have a lot of money and I'm a very giving spiritual person. For Leslie, this change in mindset changed her business and her life.About the Guest:Leslie Kuster is the money and freedom guide for women entrepreneurs over 50 who also want to fall in love with life again.Leslie's message is that "It's never too late" to create success, financial wealth, and a life of freedom. Leslie Kuster’s well-earned knowledge is born from experience. In her mid 50’s, she was able to ricochet her Back from Bali clothing business from 5 figures to multiple millions. She is now helping other women entrepreneurs of all ages realize their dreams and grow their businesses.Leslie is the best-selling author of 7 Keys to 7 Figures: The Women Entrepreneurs' Guide to Money and Freedom.It provides women entrepreneurs seven master keys to unlock a successful, money-making business. Website: www.lesliekuster.comLinkedin: www.linkedin.com/in/lesliekusterInstagram: www.instagram.com/lesliekusterofficialFacebook: https://www.facebook.com/profile.php?id=100093979500773Resources: Million Dollar Mindset ResourcesBook: 7 Keys to 7 Figures: The Women Entrpreneur's Guide to Money and Freedom Stay connected:Connect with Laura on LinkedIn@Rotters5 on TwitterConnect with Laura on FacebookSubscribe to my YouTube channelSubscribe to my newsletterGet your free copy of Unlock Your Money Blocks Workbook: Your step-by-step guide to unlocking your blocks to financial freedom.Disclaimer: Please remember that the information shared on this podcast does not constitute accounting, legal, tax, investment or financial advice. It’s for informational purposes only. You should seek appropriate professional advice for your specific information.