Marketing Meetup Podcast
Episodes
The 'Give a Sh*t' List - Ash Pollak and Justine Noades
18 Apr 2019
Contributed by Lukas
The same project, but from the perspective of both an agency and the client. A fascinating perspective on the things that people *say* matter, and wha...
BOLLOCKS: An online presentation thingy on why most B2B content is absolutely shi*e - Dan Kelsall
05 Apr 2019
Contributed by Lukas
If there was a 'this is mega-explicit' button for marking podcasts, this would be the one it would be used for. Nonetheless, Dan Kelsall speaks ...
Landing Pages - Marcello Silvestri
05 Apr 2019
Contributed by Lukas
In this practical talk, Marcella Silvestri discusses landing page tips for creating pages that do precisely what you want them to do.
The six hour workday and lagom - Emily West
05 Apr 2019
Contributed by Lukas
Have you ever fancied working less? Trick question, of course you have. In this fascinating talk - Emily West shares just how her marketin...
Open networking: the strengths, weaknesses, and tips to thrive - David Fung
05 Apr 2019
Contributed by Lukas
David Fung is a self-confessed introvert. Nonetheless, his career as a magician dictates he has to be the centre of attention. How does he get a...
How to meet anyone - Kelly Molson
28 Mar 2019
Contributed by Lukas
Kelly Molson is badass. She's the founder of her own agency, Rubber Cheese, and also Mob Happy - a group of female agency owners brought together to e...
Driving Expo Success - Adam Smith
28 Mar 2019
Contributed by Lukas
Expos have the potential to be a huge waste of money. While footfall is often high, discerning who is the right customer from the masses is no easy ta...
Growing social media audiences - Lee Wilcox
10 Mar 2019
Contributed by Lukas
Having built the worlds largest social media following in the construction industry (c.4.5 million followers), Lee has successfully built an agency of...
Planning, managing and reporting on campaigns - Kay Edwin
10 Mar 2019
Contributed by Lukas
Kay is exposed to a range of different clients and problems. She is therefore really well placed to help you plan your marketing campaign. In th...
Growing a movement - Ash Phillips
10 Mar 2019
Contributed by Lukas
Ash Phillips has successfully grown Yena (A Platform for Founders, Startups & Ambitious Rebels) - over the past few years. Why? Well firstly...
Google Ads - The Fellowship of the Bing: A Hobbit's Guide To Summering in Mordor; Mark Williams-Cook
28 Feb 2019
Contributed by Lukas
This is a terrific talk. Google Ads are a massive part of the marketing mix for many, but also a complete mystery for loads more. In this ...
Content for small teams - Helen Brooks
28 Feb 2019
Contributed by Lukas
We're all told to create 'great content', but the reality of working in a small team means many marketers don't have the capacity to deliver on the pr...
How to help Google love your website - Dave Collins
12 Feb 2019
Contributed by Lukas
Dave Collins has been 'SEO'ing since 1997. In that time, he's learnt a thing or two about 'the Google'. In this entertaining podcast, we hear fr...
Mistakes marketers make when starting a podcast - Rob Lawrence
12 Feb 2019
Contributed by Lukas
Rob Lawrence is an audio guy through and through, and in the current age of podcasting being front and centre - it makes a lot of sense to listen to s...
How to get marketing noticed (in a good way) by the business - Wendy Melville
12 Feb 2019
Contributed by Lukas
It's the truth that despite it being our job, we're pretty terrible at marketing ourselves as a function internally. In this talk, Wendy shares ...
Perception - Teresa Brooks
12 Feb 2019
Contributed by Lukas
Something a little bit different from Teresa Brooks. In this well presented, and fascinating talk, Teresa takes you through a journey of percept...
What makes your news, newsworthy? - Amanda Bunn
31 Jan 2019
Contributed by Lukas
We're all guilty of thinking 'our' news is 'the' news. Amanda Bunn has dedicated her career to the art of PR - leading the charge at digital age...
Marketing predictions: what's coming? - James Gill
31 Jan 2019
Contributed by Lukas
Ever get the feeling you've seen the prediction article you've just finished reading before? How about writing it - struggling for new stuff? In this ...
Growing an agency - Luca Senatore [Interview]
22 Jan 2019
Contributed by Lukas
Luca Senatore is a serial entrepreneur with a hell of a story, although that one will have to wait till another time, as today we focus on his experie...
Back to basics - Nicola Bray
22 Nov 2018
Contributed by Lukas
Nicola Bray runs SEVEN companies. Basically, she's superwoman. In this talk, she goes back to the very basics of marketing and shares some values of...
Video Content 101 - Gary Gumbleton
22 Nov 2018
Contributed by Lukas
Video is still the most powerful tool in a marketer's toolbox for storytelling, yet, people STILL aren't taking advantage of it as much as they should...
Growing great businesses - Luca Senatore
22 Nov 2018
Contributed by Lukas
Luca Senatore is a serial entrepreneur, leader, and now - author. Luca has started businesses in a range of disciplines including health clinics and j...
Snoozing without losing - Mark Cook (Lightning talk)
22 Nov 2018
Contributed by Lukas
This is a BRILLIANT lightning talk from Mark Cook, all about automating social media and the benefits you can reap from them. Just listen to it. You...
A love letter from creatives to marketers - Jodie Cole (Lightning Talk)
22 Nov 2018
Contributed by Lukas
Jodie Cole is a creative through and through - she's also a mountain biking champ, but that's a whole other story. Jodie isn't a speaker - she's a b...
What punk rock taught me about marketing - Simon Barnett (Lightning Talk)
22 Nov 2018
Contributed by Lukas
This might be the best ever title for a talk at the Marketing Meetup ever. In this lightning talk, Simon shares how the punk rock movement taught him ...
Nailing corporate Xmas pressies - Jenny Norman (Lightning Talk)
22 Nov 2018
Contributed by Lukas
Like it or not, Xmas is coming. And in fact, in a corporate world, chances are you're in the 'or not' category because that means one thing... corpora...
Sketchnoting - Anne-Marie Miller (Lightning Talk)
22 Nov 2018
Contributed by Lukas
In this inspiring lightning talk, Anne-Marie Miller shares her journey to becoming a sketchnoter, and how she now uses the skills she has picked up to...
The worst lightning talk in history - Mark Dalgarno (Lightning Talk)
22 Nov 2018
Contributed by Lukas
In this talk, Mark Dalgarno aspires to deliver the worst lightning talk in history. Not because he aspires to be bad, but because he uses a great tool...
Failure - Adam Tuckwell
22 Nov 2018
Contributed by Lukas
Failure is glamourised within personal development disciples, but much of the chat is without substance - discussing failure as a concept that is to b...
Doing Internationalisation Right - Tom Bool (Lightning Talk)
22 Nov 2018
Contributed by Lukas
The world is getting a smaller place with digital marketing efforts allowing us to reach everywhere easily. However, just because it's easy to do, doe...
Artificial Intelligence and Machine Intelligence in SEO - Alina Ghost
25 Oct 2018
Contributed by Lukas
AI and ML are everywhere, and yet at the same time, means so little to so many. Fortunately, like a AI/ML based caped crusader, Alina Ghost - impres...
To blog, or not to blog - Jeremy Knight
09 Oct 2018
Contributed by Lukas
As marketers we've been told that blogging is the most amazing thing since forever. But that's really tiresome. It's a grind, and getting results is h...
Storytelling - Martyn Richards
09 Oct 2018
Contributed by Lukas
We've all heard storytelling is important - we've even heard it on this podcast before. However, now it's reached a full buzzword status - it's always...
Captivating, Contagious Content - Amanda McWhirter
09 Oct 2018
Contributed by Lukas
We all know we should be 'doing' content, but getting it noticed is really hard. That's where Amanda comes in - she's a specialist in creating content...
Comms and Mentorship Fireside Chat - Faye Holland
09 Oct 2018
Contributed by Lukas
If you're not from Cambridge you might not know of Faye Holland, but even though she'd never say it... she's kind of a big deal. Faye is a completel...
Storytelling - Jon Torrens
18 Sep 2018
Contributed by Lukas
'Storytelling' as a concept is now 100% a marketing buzzword. Everyone knows that people react better to stories, but few people tell them as well as ...
Pillar Pages & Content SEO - Jeremy Knight
18 Sep 2018
Contributed by Lukas
Jeremy Knight has graced the Marketing Meetup stage more than anyone else for good reason - his insight into how you can be organising your content an...
Creating Commercial Karma with Your Content - Alex Cooper
18 Sep 2018
Contributed by Lukas
Yes, yes, I know content is EVERYWHERE. But the reason why is that it works. However, few people actually talk about the different types of content yo...
Creating a movement and Appointing a Hero - James Parton
09 Sep 2018
Contributed by Lukas
Ever wonder how small companies make it to unicorn status through their marketing? It's all about creating a movement behind the company that transce...
Marketing to the Generation Who Don't Care - Harry Seaton
09 Sep 2018
Contributed by Lukas
'Kids these days don't care', right? Wrong. You're probably just trying to reach them in the wrong way. In this talk by Harry Seaton - the brains b...
Brand UX - Rob Wilkes
02 Aug 2018
Contributed by Lukas
This episode of The Marketing Meetup Podcast is supplied by Rob Wilkes of Creative Giant. What is BrandUX? Well Rob describes it as the strategy behi...
Unleash Your Awesome - Taz Thornton
02 Aug 2018
Contributed by Lukas
Taz Thornton is known for unleashing the awesome, and that's exactly what she did in this podcast episode. Taz has lived what seems like many lives a...
The Power of Video - Alex Morris
02 Jul 2018
Contributed by Lukas
Video is so so so powerful - and yet, the uneducated saying again and again isn't going to prove it. That's why you can ask Alex Morris from Lambda ...
PR at Kettle Foods - Tash Jones
02 Jul 2018
Contributed by Lukas
Kettle Foods are on a mission to become the 'hoover of crisps' - i.e. the brand so synonymous with crisps they become a byword for the food. One tool...
Creating and distributing amazin' video - Colin and Sue
06 Jun 2018
Contributed by Lukas
Video HAS to be a tool in any marketers kit today - it's no longer new, it's not even that hard to produce. And yet, for some reason, video still seem...
Building an Online Community - Ed Goodman
06 Jun 2018
Contributed by Lukas
It's not beyond the realm of possibility that you think building a strong community of customers around your products or brand is a really good idea. ...
UX 101 - Tom Hackzewski
30 May 2018
Contributed by Lukas
We're all users of products - that's a fact. However, when it comes to designing our own products: it's often best to call the experts in as we're so ...
Saying 'no'. Whole ass one thing! - Daisy Kingham
30 May 2018
Contributed by Lukas
It's really hard to say no, especially when an idea is exciting or the person pitching it to you is really enthusiastic about it. But often, especia...
Objection handling - Lee Carnihan
02 May 2018
Contributed by Lukas
Objections are just another way of your customer saying you haven't met their needs... yet. An awareness of where a customer will commonly object to...
"This channel doesn't work for us" - Joe Glover
27 Apr 2018
Contributed by Lukas
The words any marketer is likely to have heard or uttered at some point in their career is 'this channel doesn't work for us'. Often, these words sim...
SEO: From keywords to conversations - Jon Falgate, Further
27 Apr 2018
Contributed by Lukas
You don't list all your awards and service to every customer who walks through your shop door, so why would you do it on your website? In this common ...
Affiliate Marketing 101 - Rachel Jones
08 Apr 2018
Contributed by Lukas
Affiliate marketing comes in many forms you're probably aware of - cash back websites, influencer marketing and content links to only name a few. Desp...
The Evolution of SEO: Pillar Pages - Jeremy Knight
04 Apr 2018
Contributed by Lukas
SEO is an ever changing beast, presenting an always present challenge for marketers trying to get ahead of the game. In this highly entertaining talk...
The ROI of Social Media - Eleanor Bougie-Smith
29 Mar 2018
Contributed by Lukas
You know what is annoying about more or less every social media expert ever? You ask them to prove their results and they fall back on 'reach' as a me...
You're going to die and noone will care - Chris Spalton
29 Mar 2018
Contributed by Lukas
In this inspiring talk, Chris Spalton gives you the shot in the arm you need to get out there and just f*cking do it. Tying into his experience of bec...